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What the Peloton TV commercial - 92% Stick With It: Rent the Bike is about.

Peloton TV Spot, '92% Stick With It: Rent the Bike' is one of the latest ads by Peloton that showcases the company's efforts to revolutionize the fitness industry. The ad begins with a woman who is admiring her beautiful Peloton bike, and as the camera zooms out, we see that she has rented the bike and is very satisfied with her decision.

The focus of the ad is the fact that 92% of Peloton users stick with the program, and this is attributed to the convenience of renting the bike. The ad features several Peloton users who talk about their experiences with the program and how it has transformed their lives.

Peloton is known for offering immersive at-home workout experiences, and the ad highlights this by showcasing the various features of the bike, such as the touchscreen for easy navigation and the live and on-demand classes. The ad also emphasizes the community aspect of the Peloton program, with users being able to connect with others from around the world who are also using the bike.

Overall, the Peloton TV Spot, '92% Stick With It: Rent the Bike' is a well-crafted ad that highlights the many benefits of the Peloton program. From the convenience of renting the bike to the community aspect of the program, Peloton is making it easy and fun for people to stay committed to their fitness goals.

Peloton TV commercial - 92% Stick With It: Rent the Bike produced for Peloton was first shown on television on January 5, 2023.

Frequently Asked Questions about peloton tv spot, '92 stick with it: rent the bike'

The pandemic helped Peloton gain further market traction, with more people opting for at-home fitness. Capitalizing on this growth, the Peloton Tread (a smart treadmill) was released in early 2021. Today, Peloton has 2.33 million connected fitness subscribers, with an annual retention rate of over 92%.

Peloton is often credited with kick-starting the trend of connected fitness: streamed, on-demand home workouts that aim to replicate a traditional studio experience, including live group workouts, the ability to follow a favorite instructor, and a built-in community, but without the stress of scheduling and commuting.

Peloton has approximately 6 million worldwide subscribers. 90% of members keep their membership for more than one year.

Peloton Members stick with it: 92% of households are still active a year later.

Each Bike is equipped with hall effect sensors for measuring flywheel rotational speed (to capture cadence) and resistance. The sensors reference the Output values on the sensor control board and communicate these values to the Peloton HD touchscreen multiple times per second during a ride.

In a road bicycle race, the peloton (from French, originally meaning 'platoon') is the main group or pack of riders. Riders in a group save energy by riding close (drafting or slipstreaming) to (particularly behind) other riders.

In French, "peloton" literally means "ball," but it is most often used with the meaning "group." It's frequently used in the bicycling context, just as in English, but it can also refer to a group in a marathon or other sporting event.

In French, "peloton" literally means "ball," but it is most often used with the meaning "group." It's frequently used in the bicycling context, just as in English, but it can also refer to a group in a marathon or other sporting event.

Peloton bike users in the U.S. 2021, by age In the 2021 fiscal year, approximately 29 percent of all Peloton bike users in the United States were aged between 25 and 34, while only two percent were aged 65 or older.

For some members, it's being able to ride at any time of the day. For others, a Peloton Bike is worth the cost when you have the convenience of a personal trainer right in your basement. And for some, it's the expense of multiple fitness classes replaced with one Peloton Membership that makes it worth the money.

Bike and Bike+ Specs and Dimensions

MeasurementsBikeBike+
Total Dimensions59" L x 53" H x 23" W59" L x 59" H x 22" W
Touchscreen21.5" Diagonal23.8" Diagonal
Total Weight135 lbs140 lbs
Frame Weight125 lbs125 lbs

The Bike has a compact 120 cm x 60 cm footprint to fit nicely in homes of all sizes. The total dimensions of the Bike are 149 cm L x 58 cm W x 135 cm H. We recommend at least 60 cm of space on all sides for storing and training. The ceiling height minimum is 250 cm to ensure all riders have adequate headroom.

Videos

Watch Peloton TV Commercial, '92% Stick With It: Rent the Bike'

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Advertisers

Advertisers of the Peloton TV Spot, '92 Stick With It: Rent the Bike'

Peloton TV commercial - 92% Stick With It: Rent the Bike
Peloton

Peloton is a well-known company that is revolutionizing the fitness industry with its innovative approach to home workout equipment and virtual fitness classes. Founded in 2012, Peloton has quickly ga...

Agenices

Agenices of the Peloton TV Spot, '92 Stick With It: Rent the Bike'

Peloton TV commercial - 92% Stick With It: Rent the Bike
Horizon Media, Inc.

Horizon Media, Inc. is a leading media agency headquartered in New York City. Founded in 1989 by Bill Koenigsberg, the agency has grown to become one of the largest independent media agencies in the w...

Products

Products Advertised

Peloton All-Access Membership
Peloton Bike
Peloton Bike+
Peloton Tread
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