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What the 2016 Safeway Open TV commercial - Silverado Resort in Napa is about.

In the fall of 2016, a new TV spot promoting the Safeway Open made its debut. The commercial, entitled "Silverado Resort in Napa," showcased the stunning beauty of the Silverado Resort and Spa in Napa Valley, California. The resort was the location of the Safeway Open, a PGA Tour event that took place from October 13-16, 2016.

The commercial begins with a sweeping shot of the resort's rolling hills and lush greenery, giving viewers a glimpse of the stunning landscape that awaits golfers and visitors. The spot then transitions to shots of the resort's pristine golf course, showing off its challenging holes and picturesque surroundings.

Narrated by former PGA Tour golfer Fuzzy Zoeller, the commercial goes on to highlight the resort's luxurious amenities, including its award-winning restaurants, world-class spa, and beautifully appointed guest rooms.

The Safeway Open TV spot also showcases the excitement of the tournament, giving viewers a glimpse of the incredible talent and athleticism on display. The commercial features footage of top golfers like Phil Mickelson and Jimmy Walker, driving, chipping, and putting their way to victory.

Overall, the Safeway Open TV spot effectively captures the beauty, luxury, and excitement of the Silverado Resort and the Safeway Open. The commercial successfully promotes the event to golf enthusiasts and travel junkies alike, enticing them to experience the tournament and the resort's many amenities for themselves.

2016 Safeway Open TV commercial - Silverado Resort in Napa produced for Safeway was first shown on television on September 5, 2016.

Song from commercial 2016 Safeway Open TV Spot, 'Silverado Resort in Napa'

"Renegades" by X Ambassadors"Renegades" is a song by American rock band X Ambassadors ). It was released as the second single from the band's debut studio album VHS on March 3 ), 2015. The song was written by the band members Sam Harris, Casey Harris, and Adam Levin along with Alex da Kid and Josh Mosser. "Renegades" is a folk-inspired song with elements of rock and electronic music.

Background and MeaningThe song originated with a phone call made by Alex da Kid to Sam Harris where he said he had an idea to write a song titled "Renegades." Harris recalled in a Songfacts interview : "I remember thinking, 'That's such a cool title.' We wrote it in a couple of hours and went into the studio the next day to record it." The song's lyrics are about people who defy the odds and find ways to accomplish their goals in life despite the obstacles they face. The band named the X Ambassadors had a slow start, and the song is a tribute to those who persevere in the face of adversity.

Music VideoThe official music video for "Renegades" was released on September 17, 2015. The video features a group of people who are defying the odds and making a difference in their communities, including a group of firefighters, a young girl with prosthetic legs playing soccer, and a man who creates art using recycled materials. The video was directed by award-winning filmmaker Jon Jon Augustavo.

Overall, "Renegades" is a popular and inspiring song that has resonated with many listeners since its release.

Videos

Watch 2016 Safeway Open TV Commercial, 'Silverado Resort in Napa'

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Advertisers

Advertisers of the 2016 Safeway Open TV Spot, 'Silverado Resort in Napa'

2016 Safeway Open TV commercial - Silverado Resort in Napa
Safeway

Safeway is a grocery store chain that operates in the United States. The company was established in 1915 by Marion Barton Skaggs and started as a small store in Idaho. Over the years, Safeway has grow...

Agenices

Agenices of the 2016 Safeway Open TV Spot, 'Silverado Resort in Napa'

2016 Safeway Open TV commercial - Silverado Resort in Napa
Rodgers Townsend, LLC

Rodgers Townsend, LLC is a full-service creative agency that is built to serve underdog clients. It was founded in 1996 and is headquartered in St. Louis, Missouri. The agency offers a wide range of s...

Products

Products Advertised

Safeway 2016 Safeway Open Tickets
TV commercials

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