What the Kraft Dressing TV commercial - Assume Nothing: Dating Site is about.

The Kraft Dressing TV spot, 'Assume Nothing: Dating Site' is a clever and entertaining advertisement that takes a humorous approach to promoting the company's range of salad dressings. The ad follows a young woman as she navigates a series of disastrous first dates through a dating website. Each date is a misrepresentation of the person she thought she was meeting, from a man who claims to be an ex-Navy SEAL but is actually a piano teacher, to a fitness fanatic who turns out to be a couch potato.

As the woman becomes increasingly disillusioned with the dating process, she turns to her refrigerator for solace and discovers Kraft Dressing. In a hilarious twist, every time she uses a different dressing, she is instantly transported to a different setting and dining experience, from a romantic Italian dinner to a beachside BBQ. The ad ends with the tagline 'Assume Nothing' and encourages viewers to try Kraft Dressing for themselves.

The ad is notable for its witty script and inventive use of visual effects. The different dining experiences that the woman enjoys are exceptionally well-realized and look enticing enough to make anyone's mouth water. Moreover, the ad's portrayal of the dating world strikes a chord with anyone who has ever gone on a first date and been disappointed by the reality.

In conclusion, the Kraft Dressing TV spot, 'Assume Nothing: Dating Site' is a fun and engaging advertisement that uses humor, creativity, and eye-catching visuals to showcase the company's products. It is a great example of how effective advertising can be when it thinks outside the box and engages its audience on a relatable level.

Kraft Dressing TV commercial - Assume Nothing: Dating Site produced for Kraft Dressing was first shown on television on March 26, 2017.