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What is Imperfect Foods 100% Orange Juice?

Imperfect Foods is a company that provides sustainable and affordable produce delivery services straight to your doorstep. One of the products that they currently offer is 100% orange juice made from imperfect, yet delicious, fruit.

This orange juice is packed with all the essential vitamins and minerals that you need to start your day in a healthy way, with no added sugars or preservatives. Imperfect Foods' orange juice is not only healthy, but also environmentally friendly; the fruit used to make the juice is rescued from going to waste due to blemishes or size issues.

The imperfect fruits are still rich in flavor and nutrients, and by using them to create their orange juice, Imperfect Foods reduces unnecessary waste in the food industry. This also means that the orange juice is available at a lower cost than traditional store-bought orange juice, making it an affordable yet healthy option for anyone.

By choosing Imperfect Foods' 100% orange juice, you not only prioritize your health and wellbeing but also contribute to the reduction of food waste, one sip at a time.

Frequently Asked Questions about imperfect foods 100% orange juice

Imperfect Foods is a grocery delivery service on a mission to build a more accessible and less wasteful food system. We offer a wide assortment of sustainable, affordable groceries that make grocery shopping an effortless and delightful experience.

Business Model Imperfect Foods acts as an online grocer, taking the goods onto its balance sheet and making revenue on the prices sold to consumers. It does not charge subscription fees. Its margins are calculated by the difference between grocery sale revenue and the cost of sourcing and supply chain operations.

Out of the almost 200 growers we work with, most of our produce comes from family farms or cooperatives - 78% to be exact - while 13% comes from wholesale, 6% from farmer advocates, and 3% comes from corporate farms.

Food selection

  • Produce: fresh and seasonal fruits and vegetables, including organic and conventional varieties.
  • Meat, seafood, and poultry: ground beef, chicken breast, salmon, turkey.
  • Plant-based items: tofu, meat substitutes, milk alternatives.
  • Eggs and dairy: cage-free eggs, yogurt, cheese.

Imperfect Produce launched in 2015 as a crowdfunded startup with a mission to eliminate food waste. Six years and $239 million in funding later, the company has lost its way, seven employees who left within the past year said. It has also lost two CEOs, half its C-suite, and its pandemic sales bump.

We offer both organic and conventional groceries. You get to pick exactly what you want in every order! All of our organic products are non-GMO. If you'd like a box with all organic fruits and veggies, you can specify that during sign up, or by choosing only organic produce when customizing your box.

Market structures that are categorized as imperfect include monopolies, oligopolies, monopolistic competition, monopsonies, and oligopsonies.

Definition: Imperfect competition is a competitive market situation where there are many sellers, but they are selling heterogeneous (dissimilar) goods as opposed to the perfect competitive market scenario.

Imperfect Produce launched in 2015 as a crowdfunded startup with a mission to eliminate food waste. Six years and $239 million in funding later, the company has lost its way, seven employees who left within the past year said. It has also lost two CEOs, half its C-suite, and its pandemic sales bump.

We offer both organic and conventional groceries. You get to pick exactly what you want in every order! All of our organic products are non-GMO. If you'd like a box with all organic fruits and veggies, you can specify that during sign up, or by choosing only organic produce when customizing your box.

Misfits Market, Inc.Imperfect Foods / Parent organization

Why buy imperfect? It's just as tasty and healthy and it's cheaper for you to buy. Slightly bruised bananas are still great in a smoothie or banana bread. Carrots that don't look 'perfect' can still be grated, chopped or pureed.

On average, with every order, an Imperfect customer saves: 6.10 lbs of food from a lesser outcome (see below for what this means!) This conserves 214.41 gallons of water. It also conserves 4.78 pounds of CO2e emissions.

TV spots

TV commercials Imperfect Foods 100% Orange Juice

Imperfect Foods TV Spot, 'Busy Time of Year'
Imperfect Foods TV Spot, 'Make a Difference: $100 in Free Groceries'
Advertisers

Advertisers of commercials featuring Imperfect Foods 100% Orange Juice

Imperfect Foods 100% Orange Juice commercials
Imperfect Foods

Imperfect Foods is a revolutionary company aimed at reducing food waste and making sustainable eating more accessible to everyone. Founded in 2015, Imperfect Foods was born out of a desire to address...

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