Design expertise meets legendary quality. With designer-inspired Color Collections, it's easier than ever to achieve the kind of reveal-worthy look as seen on HGTV. No matter which colors you mix and match, they're guaranteed to work together beautifully.

Showcase® Interior Paint & Primer Mess makers fear not! Showcase® Interior Paint & Primer is designed to withstand frequent washing and sturdy scrubbings even after the stain has dried. Your walls will have that freshly painted look for years to come. One-Coat Coverage. Stays Clean, Longer™

I would definitely recommend the HGTV Home paint for your next project. It's a quality product from a brand you know and trust.

Showcase is an excellent choice for areas of the home where walls require a regular brisk cleaning so your walls will have that freshly painted look for years to come.

HGTV (an initialism for Home & Garden Television) is an American pay television channel owned by Warner Bros. Discovery. The network primarily broadcasts reality programming related to home improvement and real estate.

In response to increased raw material prices and production difficulties, some leading paint companies have hiked up their prices. Sherwin-Williams CEO John Morikis said the company raised its prices in the Americas by 7% in August and again by 4% in September, according to The Associated Press.

Sherwin-Williams paint is thick because it uses more solids, which makes it easier to work with and will cover more surface area. Furthermore, most surfaces can be completely covered in one to two coats. Painting contractors aim to please because their reputation is on the line with every painting project.

SHOWCASE Interior Scrubable Latex Flat Finish | SherwinWilliams.

In response to increased raw material prices and production difficulties, some leading paint companies have hiked up their prices. Sherwin-Williams CEO John Morikis said the company raised its prices in the Americas by 7% in August and again by 4% in September, according to The Associated Press.

Having said that, you can't really go wrong with either Sherwin Williams or Ben Moore. From a pure paint quality standpoint, they are nearly equivalent. Accordingly, they both carry bad, better, and premium paint lines that are priced differently.

The upshot of getting HGTV-obsessed homeowners is that they are motivated and ready to invest. They often have a clear vision of what they want, which can make it easy to accurately estimate price and project duration. In addition, HGTV shows feature just about every type of home improvement project.

They love to tune in to the positivity. “And with such a tumultuous world out there and all these news channels that only report negativity, HGTV is a positive light. It's a rainbow. It's a sea of fabulous.