The scent you cannot forget Viva La Juicy is known for its nostalgia factor and it is probably the main reason it continues to make a comeback. The scent became a classic favorite in the 2000s to a younger generation of perfume lovers with its sweet, playful mix of caramel, praline, and berries.

INGREDIENTS: ALCOHOL DENAT., PARFUM/FRAGRANCE, WATER/AQUA/EAU, BUTYLPHENYL METHYLPROPIONAL, PROPYLENE GLYCOL, BENZYL BENZOATE, BENZYL SALICYLATE, COUMARIN, HYDROXYCITRONELLAL, HYDROXYISOHEXYL 3-CYCLOHEXENE CARBOXALDEHYDE, LIMONENE, LINALOOL, BUTYL METHOXYDIBENZOYLMETHANE, BLUE 1 (CI 42090), RED 4 (CI 14700), YELLOW 5 ( ...

by Juicy Couture Viva La Juicy perfume by Juicy Couture was created by the innovative design duo that turned a velour track suit into a major fashion statement for average women as well as the Hollywood elite. Viva La Juicy perfume is a feminine yet refreshing scent that is filled with gourmand, fruity, and floral fragrance notes.

Viva la Juicy was launched in 2008.

So Nash-Taylor and Skaist-Levy wanted the brand name to convey luxury. They also loved the irony of naming their casual T-shirt line "couture." Juicy Couture quickly grew in popularity and expanded to include knit tops, accessories, and a successful Juicy Jeans line.

Viva la Vida has quickly become a fan favorite and a modern pop music classic because of its message in favor of perseverance and skillful ability to emphasize the value of living life to the fullest.

Over twenty years later, Juicy Couture has reinvented their tracksuit to the stars and socialites to fit in with increasing climate worries and activism. The tracksuit's fabric maintains 45% of recycled velour, the brand's signature material. The other 55% is organic cotton, to preserve the quality of the product.

casual luxury brand Identified as a casual luxury brand, The Juicy Couture brand features athletic and lifestyle apparel for women, girls and babies, as well as handbags, shoes, intimates, swimwear, accessories and jewelry.

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The public appearance of clothes worn by celebrities made the brand famous almost instantly. Madonna was the first big breakthrough celebrity endorsement for the company. Later, in 2004, the velour tracksuit once again became very popular among celebrities such as Jennifer Lopez, Britney Spears, and Paris Hilton.

In 2003, Juicy Couture was purchased by Liz Claiborne, now known as Kate Spade & Company, for $226 million to be paid over a five-year period. Juicy was colorful, fun, and covered in logos during a time when people couldn't get enough of showing off the brands they were buying and wearing.

casual luxury brand Identified as a casual luxury brand, The Juicy Couture brand features athletic and lifestyle apparel for women, girls and babies, as well as handbags, shoes, intimates, swimwear, accessories and jewelry.