What the Rice Krispies TV commercial - Little Tummies is about.

In the Rice Krispies TV spot titled 'Little Tummies', the camera opens on a little girl sitting at the kitchen table. She is holding a spoon and eagerly eyeing a bowl of Rice Krispies in front of her. The narrator, who is also a little girl, introduces the concept of Rice Krispies as a yummy breakfast cereal. The visuals illustrate how the cereal is made by Kellogg's and is a wholesome option for kids.

The focus then shifts to the sound of the cereal, as the narrator talks about the unique snap, crackle, and pop sound Rice Krispies make when drenched in milk. In the next shot, we see the little girl from earlier pouring the milk into her bowl and, as promised, the snap, crackle, and pop fill the kitchen. The commercial ends with a tagline reminding viewers that Rice Krispies is a tasty and wholesome choice for little tummies.

Overall, the TV spot is a simple and fun advertisement that highlights the cereal's unique properties, making it an appealing option for parents looking for a nutritious breakfast for their children. The use of children as the primary spokesperson and visual allows the commercial to connect better with the target audience, positioning Rice Krispies as a family-friendly brand.

Rice Krispies TV commercial - Little Tummies produced for Rice Krispies was first shown on television on July 6, 2014.