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What the Voya Financial TV commercial - Maternal Confidence is about.

The Voya Financial TV Spot, 'Maternal Confidence' is an emotionally charged advertisement that centers around a mother's unbreakable bond with her child, and her unwavering commitment to securing their financial future. The ad opens with a woman holding her newborn baby in her arms, looking down at him with intense love and affection. She then goes on to describe the fierce sense of protection she feels, as a mother, towards her child.

Throughout the ad, we see the mother going about her daily tasks, all the while keeping her baby close and protecting him from harm. We see her taking him to the park, feeding him, and even tucking him in at night, all the while conveying an unshakable sense of maternal confidence and competence.

The ad then shifts its focus to the importance of securing a solid financial future for the child. We see the mother researching online, consulting with professionals, and ultimately choosing Voya Financial as her partner in securing her child's future. The ad finishes with the mother smiling down at her baby, secure in the knowledge that she has done everything in her power to protect him, both emotionally and financially.

Overall, the Voya Financial TV Spot, 'Maternal Confidence' effectively captures the intense love and protective instinct that mothers feel towards their children, and ties it into the importance of securing a stable financial future. Its emotional resonance is sure to strike a chord with viewers, particularly new mothers or those with young children.

Voya Financial TV commercial - Maternal Confidence produced for Voya Financial was first shown on television on January 12, 2022.

Frequently Asked Questions about voya financial tv spot, 'maternal confidence'

Voya Financial has hired actors Allison Janney and Jesse Tyler Ferguson to appear in a series of TV spots that are part of the brand's $100 million ad campaign.

Voya Financial: Plan, Invest, Protect.

Charlotte McKinney, known as the Merrill commercial actress, is an American model and actress that first gained fame from her popular Instagram account, which has a considerable following.

Our Mission Our corporate mission is to make a secure financial future possible - one person, one family, one institution at a time. As we carry out our work to realize our mission, we do so in a way that is ethically, economically, socially and environmentally responsible.

We Care – We take care of our people. We positively impact our communities and our planet. We make products and services that add value to people's lives. We are inclusive and incorporate diverse perspectives in all that we do.

Rashida Jones was born in Los Angeles, California, the younger daughter of media mogul, producer, and musician Quincy Jones and actress Peggy Lipton. She has an older sister, Her father is African-American and her mother is Ashkenazi Jewish (a descendant of emigrants from Russia and Latvia).

Who is the actress in Verizon Einstein commercial? It takes two to tango. And Giamatti finds his match in counterpart Cecily Strong, who co-stars alongside him in the Verizon ad. Strong is best known for her 10-year tenure on Saturday Night Live, during which she was nominated for two Primetime Emmys.

Voya Financial is a financially strong and stable company that has been rewarded an A (excellent) rating from AM Best. The “A” rating assures customers that Voya is an insurance company capable of offering guaranteed, secure coverage.

Where a statement of philosophy defines the values and beliefs of an organization, a statement of mission defines its current and future business activities. This statement should provide a unifying force, a sense of direction, and a guide to decision making for all levels of management.

Life values are the fundamental core beliefs that guide your behaviors and goals and help you measure your overall success in your life. For many people, values begin in childhood as their parents teach them some of what they believe to be the most important life values.

Our values

  • Customer focus. The customer comes first in everything we do.
  • Teamwork. We believe that teamwork gets the best results.
  • Simplicity. In a rapidly growing organisation, losing simplicity – one of our original strengths – is a big risk.
  • Discipline.
  • Cost conscious.
  • Respect.

feminine Rashida (رشيدة) is a feminine Arabic given name.

Videos

Watch Voya Financial TV Commercial, 'Maternal Confidence'

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Actors

Actors who starred in Voya Financial TV Spot, 'Maternal Confidence'

Julian Zane Chowdhury photo
Mona Sishodia photo
Advertisers

Advertisers of the Voya Financial TV Spot, 'Maternal Confidence'

Voya Financial TV commercial - Maternal Confidence
Voya Financial

Overview of Voya FinancialVoya Financial, Inc. (NYSE: VOYA) is a leading financial services company that provides retirement, investment, and insurance solutions to approximately 13 million individual...

Agenices

Agenices of the Voya Financial TV Spot, 'Maternal Confidence'

Voya Financial TV commercial - Maternal Confidence
BBDO

BBDO is a global advertising agency with a rich history and proven track record of success. Founded in 1891, BBDO has grown to become one of the largest advertising agencies in the world, with over 15...

Voya Financial TV commercial - Maternal Confidence
iCrossing

iCrossing is a global digital marketing agency that specializes in delivering business growth through its expertise in data-driven strategies, insights, and modern marketing solutions. The company was...

Voya Financial TV commercial - Maternal Confidence
OMD

OMD (Optimum Media Direction) is a global media agency with a presence in over 100 countries. The company was founded in 1991 and is headquartered in London, UK. OMD offers a wide range of services, i...

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