“The opening of Hampton's 2,500th property demonstrates the brand's winning growth strategy, based on three core pillars: commitment to delivering unparalleled customer service, category leading product and amenity innovation and Hilton's ongoing investment in the brand.”

Hampton by Hilton Hampton by Hilton When you invest with Hampton, you join a brand of more than 2,500 hotels in 29 countries and territories around the world backed by Hilton's power, reputation, scale and performance engine.

Joining a hotel portfolio with other branded properties in 90 other countries, Hilton Worldwide acquired Hampton Inn & Suites in 1999.

Targeting value-conscious, quality- minded travelers, Hampton Inn hotels provide a consistency that is the envy of the industry.

Demographic Segmentation Hilton target customer segment represent middle and senior aged professionals with high level of income belonging to upper social class.

Founded in 1610, Hampton is a city of firsts - the first continuous English-speaking settlement was established here, America's first free public education was offered here, and NASA trained its first astronauts here in Hampton.

Hampton by Hilton offers free hot breakfast to all guests worldwide. Hilton Garden Inn doesn't offer complimentary breakfast at U.S. hotels, but it does offer cooked-to-order breakfast for purchase. Onsite restaurants. Hilton Garden Inn has a full-service restaurant and evening room service; Hampton by Hilton does not.

Hampton by Hilton offers free hot breakfast to all guests worldwide. Hilton Garden Inn doesn't offer complimentary breakfast at U.S. hotels, but it does offer cooked-to-order breakfast for purchase. Onsite restaurants. Hilton Garden Inn has a full-service restaurant and evening room service; Hampton by Hilton does not.

Free nights can be redeemed for as few as 5,000 Points per night and no more than 95,000 Points per night for a Standard Room. Select properties with specialty accommodations may require up to 150,000 Points per night for a Standard Room.

A hotel's target market is the specific subset of all hotel customers that a particular property tries to get business from. This could be business travelers for a hotel near an airport or conference center, and families on vacation for resorts in Orlando.

Hotel target market segments examples – types of travellers segmented into broad groups:

• Backpackers.
• Retirees.
• Families.
• Solo travellers.
• FIT's (free independent travellers)
• Couples.
• Vacationers.
• Adventurers.