What the RockAuto TV commercial - Unexpected Repairs is about.

RockAuto, an online auto parts store, has launched a new TV spot called "Unexpected Repairs." The ad features a young man driving his car down the highway with his girlfriend, when suddenly, smoke billows out from under the hood. The couple become stranded in the middle of nowhere and it's clear they need help.

The ad then shifts focus to the unexpected nature of car repairs and the hefty price tag that comes along with it. But the ad goes on to highlight the affordability and convenience of ordering auto parts online from RockAuto.

The commercial stresses the importance of being prepared for unexpected breakdowns by ordering parts in advance so you have them when you need them. Moreover, it emphasizes that RockAuto offers quality parts from trusted manufacturers at an affordable price.

The TV spot concludes with a call to action for viewers to visit the RockAuto website and see how easy it is to get the parts they need without breaking the bank.

Overall, the "Unexpected Repairs" RockAuto TV spot is a clever and effective way to showcase the benefit of ordering auto parts online to ensure you are prepared for unexpected repairs. It also effectively communicates the company's message that quality parts can be affordable and accessible to all.

RockAuto TV commercial - Unexpected Repairs produced for RockAuto was first shown on television on August 2, 2022.