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What the Heineken TV commercial - Un destapador is about.

Heineken's TV spot, 'Un destapador' is a 30-second commercial that features a group of friends enjoying an ice-cold Heineken beer on a sunny day at the beach. The commercial starts as one of the friends pulls out his bottle opener, but before he can use it, he is interrupted by the sound of a nearby wave crashing on the shore. Seizing the opportunity, he takes a different approach as he twists off the cap of his bottle on the edge of a wooden bench.

As the ad continues, the camera pans out to show the rest of the group trying to open their bottles in similar ways, too, including using a metal railing and even a surfboard fin. The ad cleverly highlights the versatility and ease-of-use of Heineken's bottles, while also showcasing the fun and playful dynamic of the friends.

The catchy soundtrack, 'Don't Let Me Down' by The Chainsmokers featuring Daya, adds to the youthful and upbeat vibe of the ad. Overall, Heineken did an excellent job of creating a commercial that is both entertaining and effectively shows off the unique and creative ways in which their beer can be enjoyed.

Heineken TV commercial - Un destapador produced for Heineken was first shown on television on July 27, 2022.

Frequently Asked Questions about heineken tv spot, 'un destapador'

Heineken Silver TV Spot, 'Smooth' Song by Shaggy.

Heineken® Silver is our new, extra-refreshing and premium lager which is lagered at -1°C for a crisp flavour and subtle finish. Made with natural ingredients, and at 4% ABV, Heineken® Silver delivers a balanced profile and smooth taste, we know you will love. Purchase here.

Open Your World Heineken's “Open Your World” tagline has been around for years, but when the brand tested it recently, there was pushback for the first time. “The main pushback was, if you look at that tagline in a rational way, it asks the consumer to do something,” says Di Tondo.

What makes Heineken® Silver different is the ice-cold lagering process. By brewing Heineken® Silver at -1°C, more cold haze is allowed to form and be filtered out. This removes proteins and rough-tasting tannins, leaving a delightfully refreshing taste that's accessible and easy to drink.

Okay so flavor wise they have a common theme which is you know a little bit more sweet. It's a slightly sweeter lager and both have that characteristic it's a little bit sweet.

Heineken's® iconic taste comes from its simplicity, quality and dedication to premium malt ingredients: the perfect malted barley, hop extract and our own special Heineken A-Yeast®.

Heineken lager beer, or known as just Heineken, is one of the pale beers with 5% alcohol. It is produced by the Dutch brewing company's Heineken N.K. Heineken is sold in a green bottle with a red star on it. In 1954, the brewery introduced the oval logo with Heineken written in the middle.

Heineken® Silver is made with a uniquely different brewing process to our original recipe. By brewing Heineken® Silver at an ice-cold -1°C, a cold haze is allowed to form, filtering out more proteins and rough-tasting tannins. The result is a fresh, crisp finish that's easy to drink.

Malaysia is a Muslim country. Heineken was introduced in Malaysia in 2019. However, according to a Facebook statement from the Department of Islamic Development Malaysia, the beer should only be consumed by non-Muslims and is regarded as Haram. Like the majority of major breweries, Heineken offers a Zero line.

Heineken® Silver is made with a uniquely different brewing process to our original recipe. By brewing Heineken® Silver at an ice-cold -1°C, a cold haze is allowed to form, filtering out more proteins and rough-tasting tannins. The result is a fresh, crisp finish that's easy to drink.

Heineken® A-Yeast We discovered the special A-Yeast in the 19th century. Ever since, it has been the key to Heineken's® characteristic balanced taste.

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Watch Heineken TV Commercial, 'Un destapador'

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Advertisers

Advertisers of the Heineken TV Spot, 'Un destapador'

Heineken TV commercial - Un destapador
Heineken

Heineken is a renowned multinational brewing company that has made its mark on the global beer industry. Founded in 1864 by Gerard Adriaan Heineken, the company has a rich history and has become one o...

Agenices

Agenices of the Heineken TV Spot, 'Un destapador'

Heineken TV commercial - Un destapador
Dentsu Aegis

Dentsu Aegis is a multinational media and digital marketing communications company with its headquarters in London, United Kingdom. The company operates in over 145 countries worldwide, with its servi...

Heineken TV commercial - Un destapador
G2 Worldwide

G2 Worldwide is a global marketing agency that works with some of the biggest brands in the world. The company was founded in 1991 and is headquartered in New York, with offices in over 40 countries....

Heineken TV commercial - Un destapador
Red Urban

Red Urban is a world-renowned creative agency that is known for its cutting-edge marketing strategies and innovative approach to advertising. The company was founded in 2001 by three advertising veter...

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Products Advertised

Heineken
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