What the It Can Wait TV commercial - #X is about.

"It Can Wait" is a famous campaign run by the US telecoms giant AT&T that aims to raise awareness about the dangers of texting and driving. The company frequently releases TV spots under this campaign, featuring messages from famous personalities and celebrities urging viewers not to text while driving.

One such TV spot released under the campaign is titled "#X," and it features the pop icon Demi Lovato. In the commercial, Demi Lovato urges viewers to put their phones down while driving, saying that it's not worth risking their lives and the lives of others. She talks about how even a quick glance at a phone can lead to dangerous accidents that can change lives forever.

The commercial also features personal stories from people who have lost loved ones to accidents caused by texting and driving. It is a powerful message that highlights the seriousness of the issue and how it can affect anyone.

AT&T's "It Can Wait" campaign has been instrumental in raising awareness about the dangers of using phones while driving. The campaign has been endorsed by numerous celebrities, sports stars, and community leaders. It emphasizes that no text message is worth risking someone's life, and the best way to stay safe on the road is to keep the phone away while driving.

Overall, Demi Lovato's "It Can Wait" TV spot is a powerful message that reminds us all of the importance of staying focused while driving. It is a poignant reminder that life is too precious to risk over a text message or phone call.

It Can Wait TV commercial - #X produced for It Can Wait was first shown on television on August 6, 2014.