What the CoolSculpting TV commercial - Not Cool vs. Cool is about.
CoolSculpting is a revolutionary fat reduction treatment that has taken the world by storm. The TV spot 'Not Cool vs. Cool' is a stunning example of the brand's commitment to excellence in advertising. In this spot, CoolSculpting contrasts its innovative, non-invasive treatment with the traditional methods of fat reduction, such as liposuction.
The TV spot has a playful tone and starts by showing people struggling with their weight who are then introduced to CoolSculpting, which freezes away fat in targeted areas of the body. The ad features two characters - Cool and Not Cool - who represent the contrasting approaches to fat reduction. Not Cool is depicted as painful and invasive, with a man groaning as he undergoes liposuction, whereas Cool is shown as comfortable and safe, with a woman relaxing as she undergoes CoolSculpting.
The ad effectively communicates the benefits of CoolSculpting, which include a non-invasive treatment that can help people achieve their desired body shape without the pain, surgery, or downtime associated with liposuction. The TV spot promotes CoolSculpting as the new, preferred method for fat reduction, and it does so in a way that is informative, engaging, and entertaining.
Overall, CoolSculpting's 'Not Cool vs. Cool' ad is a smart and captivating campaign that has helped to make the brand a household name in the beauty industry. The ad taps into people's desires for a pain-free and effective fat reduction solution, and it does so with great success.
CoolSculpting TV commercial - Not Cool vs. Cool produced for
CoolSculpting
was first shown on television on October 29, 2018.
Frequently Asked Questions about coolsculpting tv spot, 'not cool vs. cool'
The main difference between these treatments is the purpose they serve. CoolSculpting is primarily a fat reduction treatment that eliminates stubborn pockets of fat on the body. CoolTone, on the other hand, is a treatment that tones and builds muscles.
The Right Applicator Has To Be Used
It is possible to see no results from CoolSculpting, but it's rare. In those cases, the patient was likely treated by another provider who lacked the education on how to appropriately place the CoolSculpting hand pieces to ensure maximum contact with the cooling panel.
This complication, which can appear 8 to 24 weeks post-procedure, is when the treated area becomes hardened and visibly enlarged. The term “stick of butter” refers to the shape the affected tissue takes, which reflects the shape of the CoolSculpting applicator.
Unfortunately, CoolSculpting comes with a myriad of negative side effects that can lead to quite a lengthy recovery time. Patients who undergo CoolSculpting report bruising in the area, swelling and redness, pain and stinging throughout the course of treatment, aching, skin sensitivity, and more.
Temperature. CoolSculpting applicators can't work outside of the target area since the treatment relies on cold to freeze fat cells. WarmSculpting applicators generate heat that will extend beyond the target area. So this is perfect for any of us dealing with excess fat in more than one part of our bodies.
What are the benefits of CoolTone? According to Dr. Marmur, CoolTone is a turbo boost for your muscles: As it strengthens, it builds muscle mass. It's not just about vanity - yes, CoolTone tones abs, but "because of posture, back pain, and and even when you sleep if you're out of shape, things start to hurt.
2. Uneven results: CoolSculpting results can be affected by factors such as the skill of the provider and the treatment area. Occasionally, uneven fat removal or contour irregularities may occur.
At Basu Aesthetics + Plastic Surgery, we always massage the treated area for 2 minutes immediately after a CoolSculpting treatment. A 2013 study found that patients experienced a 68% greater mean fat layer reduction on the massaged side of their abdomen than on the non-massaged side.
Here are seven tips on how to improve CoolSculpting results:
- Maintain a Healthy Lifestyle. CoolSculpting only targets specific areas of fat, not the whole body.
- Drink Plenty of Water.
- Massage the Treated Area.
- Wear Loose Clothing or a Compression Garment.
- Avoid NSAIDs.
- Manage Expectations.
- Attend Follow-Up Treatments.
Water Retention After CoolSculpting®
One of the first things that many patients experience is bloating or swelling in the treated area, particularly common in the abdominal region. This bloating is the result of water retention and is completely normal.
The cause for this is simply edema or cell swelling that will cause the area to seem larger than when you first started your initial treatment. This almost always resolves itself within a week but is very common especially with a first time patient who is new to this procedure.
