What the Tidy Cats Pure Nature Litter TV commercial - Nose Cover is about.

Title: Tidy Cats Pure Nature Litter TV Spot: 'Nose Cover'

Synopsis:In the Tidy Cats Pure Nature Litter TV spot, a whimsical and light-hearted advertisement is presented, showcasing the miraculous odor-controlling abilities of the all-natural cat litter. The commercial begins as a perplexed cat owner, Rebecca, walks into her home only to be greeted by an unpleasant smell. With a gasp, she recoils and instinctively reaches for her nose in a comedic gesture.

Scene 1: Rebecca's Surprise

Rebecca, a young woman with a mischievous smile, enters her cozy living room, blissfully unaware of the stale odor permeating the space. As she takes a step forward, the camera zooms in on her face, capturing her perplexed expression.

Scene 2: The Cat Conundrum

Cut to a mischievous cat, Whiskers, innocently sitting in the corner, looking pleased with itself. The camera pans to show multiple litter boxes, revealing the source of the unpleasant smell. Rebecca suddenly realizes that her feline friend is to blame.

Scene 3: A Clever Solution

Determined to tackle the issue head-on, Rebecca swiftly takes out Tidy Cats Pure Nature Litter from its green bag. With a knowing smile, she pours the natural litter into the boxes. The camera highlights the litter's organic composition, made from natural materials such as cedar, pine, and corn.

Scene 4: Transformation Begins

As if by magic, the air around Rebecca begins to clear, the foul smell dissipating. Rebecca's expression shifts from bewilderment to astonishment as she inhales deeply, glancing around in surprise.

Scene 5: Whiskers' Approval

Whiskers, realizing that his secret has been uncovered, looks at Rebecca with a mixture of guilt and surprise. Yet, he can't resist the allure of the Tidy Cats Pure Nature Litter that has transformed his toileting experience for the better. He hops into the litter box, reveling in the fresh scent, and contentedly covers his waste.

Scene 6: A Fresh and Happy Home

The camera pans out, capturing the tranquility that now fills Rebecca's living room. Whiskers, now content and odor-free, stretches out on the couch, reclaiming his place as king of the house. Rebecca joins him, inhaling the refreshing scent of cleanliness.

Voiceover: "Tidy Cats Pure Nature Litter, the all-natural solution that keeps your home fresh and your furry friend happy."

Scene 7: Tagline & Logo

The commercial ends with the Tidy Cats logo and the tagline: "Litter that makes scents, naturally."

Note: The final commercial may differ from this imagined script, as it is subject to production and creative decisions. However, this synopsis aims to capture the essence and concept of the TV spot.

Tidy Cats Pure Nature Litter TV commercial - Nose Cover produced for Purina Tidy Cats was first shown on television on February 24, 2013.