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What the Colonial Penn TV commercial - Rate Lock Guaranteed is about.

Colonial Penn is an insurance company that offers guaranteed acceptance life insurance for seniors. In their TV spot titled 'Rate Lock Guaranteed', the late Alex Trebek is featured as the spokesperson for the company.

The ad opens with Alex standing in a park-like setting, surrounded by trees, assuring viewers that Colonial Penn offers guaranteed acceptance life insurance for people ages 50 to 85. He then goes on to explain that the rates are affordable and that the company offers a rate lock guarantee which ensures that the premiums will never increase.

Alex Trebek, a beloved figure in the entertainment industry, became the face of Colonial Penn's insurance products in 1994, and he continued to represent their brand until his passing in 2020. In the ad, his reassuring voice, authoritative presence, and genuine demeanor set the tone for the company's commitment to providing reliable and affordable insurance options for seniors.

The Colonial Penn TV spot featuring Alex's 'Rate Lock Guaranteed' message expresses the company's dedication to providing peace of mind to their policyholders, assuring them that they will never have to worry about their rates increasing. With Alex Trebek's endorsement, the Colonial Penn brand is associated with trust and reliability, and the ad serves as a reminder that planning for the future is critical, especially at an advanced age.

Colonial Penn TV commercial - Rate Lock Guaranteed produced for Colonial Penn was first shown on television on October 17, 2017.

Frequently Asked Questions about colonial penn tv spot, 'rate lock guaranteed' featuring alex trebek

Alex Trebek was a paid spokesman for Colonial Penn Life Insurance. Since his death, Jonathan Lawson of Colonial Penn has become the leading actor in their commercials. Colonial Penn only offers guaranteed acceptance whole life insurance that costs only $9.95 per unit.

Trebek's endorsements have long been the bedrock of Colonial Penn's marketing efforts, with the game show personality appearing in TV spots for the insurance company since 1998.

Jonathan Lawson is the current actor in Colonial Penn commercials since Alex Trebek's death. He's an actual employee of Colonial Penn and gets paid to promote and endorse the $9.95 plan.

the CNO Financial Group Colonial Penn Life Insurance Company is a Philadelphia-based life insurance company founded by philanthropist and AARP co-founder, Leonard Davis. Our company is now owned by the CNO Financial Group.

Money will fund Alex Trebek Forum for Dialogue Answer: This famous University of Ottawa alumnus donated another $2.1 million Saturday to a school forum that bears his name.

Alex Trebek's 'Jeopardy!' pick Laura Coates says she was told 'no' after asking to host. Prior to his death, Alex Trebek had a couple of people in mind who could take over his "Jeopardy!" hosting gig. One of them was CNN legal analyst Laura Coates, who now says producers of the game show rejected her offer to host.

Records online have Jonathan Lawson Colonial Penn salary at approximately $400,000 per year.

Jonathan Lawson, an insurance agent for over 15 years, reminds you of the three P's of having insurance on a fixed budget: price, price and price.

Yes, Jonathan Lawson works for Colonial Penn. He is a longtime employee and is currently the face of Colonial Penn's commercials, which specialize in marketing insurance products to the senior market.

The casting for the Senior Life commercial involved a selection process, and Mary Margaret Humes was chosen based on her talent, experience, and ability to connect with the target audience. Her previous work and notable performances likely contributed to her selection as the lead actress in the commercial.

In 2022, Colonial Penn's NAIC average index was 2.98, meaning three times as many complaints were lodged against it as a company its size should receive. That level of complaints was further substantiated on customer review sites such as the Better Business Bureau and Trustpilot.

Records online have Jonathan Lawson Colonial Penn salary at approximately $400,000 per year.

Videos

Watch Colonial Penn TV Commercial, 'Rate Lock Guaranteed'

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Actors

Actors who starred in Colonial Penn TV Spot, 'Rate Lock Guaranteed' Featuring Alex Trebek

Alex Trebek photo
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Advertisers of the Colonial Penn TV Spot, 'Rate Lock Guaranteed' Featuring Alex Trebek

Colonial Penn TV commercial - Rate Lock Guaranteed
Colonial Penn

Overview of Colonial PennColonial Penn Life Insurance Company is an American life insurance company based in Philadelphia , Pennsylvania. It was founded by Leonard Davis in 1968 and has since grown to...

Products

Products Advertised

Colonial Penn Guaranteed Acceptance Whole Life Insurance
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