Alex Rodriguez teams up with David Ortiz, Randy Johnson & Ken Griffey Jr. dressed in "Ghostbusters" overalls for a commercial, legendary group remembers glory days. From left to right: Alex Rodriguez, David Ortiz, Ken Griffey Jr., and Randy Johnson pose for a "Ghostbusters" themed commercial in Oakland, California.

Stephanie Courtney

Get to know the characters who make up our insurance team.

• Flo. Flo is your always upbeat insurance expert with a love for ice cream and tacos.
• Jamie. Flo's confident coworker, Jamie is full of surprises as he strives to help you get great coverage and prices.
• Alan.
• Mara.
• Rodney.

In the campaign's first-ever ad, aired on January 14, 2008, a customer says, “Wow,” impressed with all the extras that come with his savings of more than $350. A cashier named Flo echoes his enthusiasm and says, “Wow! I say it louder…” And that was it.

It was the number-one film in theaters for seven consecutive weeks and one of only four films to gross more than $100 million that year. Further theatrical releases have increased the total gross to around $295.2 million, making it one of the most successful comedy films of the 1980s.

Dan Aykroyd, the co-author of the Ghostbusters movie, was the one with the idea of the iconic and revolutionary 1984 Ghostbusters logo. Although Dan was the one with the idea of the logo for the movie, Michael Gross was the one who brought it to life with his incredible design talent.

Dean Winters

Brendan Gibbons Brendan Gibbons is one of the industry's foremost comedy and performance directors. Perhaps best known as an architect behind the Progressive Insurance campaign featuring the now iconic “Flo,” he helped evolve her character into a pop culture juggernaut.

favoring or advocating progress, change, improvement, or reform, as opposed to wishing to maintain things as they are, especially in political matters: a progressive mayor.

Between 1989 and 1998, actor Reginald VelJohnson brought the heart and the laughs to our television screens on a weekly basis, playing Carl Winslow on the beloved sitcom Family Matters. These 25 years later, VelJohnson is back on TV in the form of new “TV Dad” commercials for Progressive Insurance.

2008 Since 2008, Progressive's ads had mostly featured Flo, the upbeat apron-clad cashier who has become a TV icon (and inspired many a Halloween costume) - but the company wanted a clever new way to advertise its homeowners' insurance.

Ghostbusters was released on June 8, 1984, to critical acclaim and became a cultural phenomenon. It was praised for its blend of comedy, action, and horror, and Murray's performance was often singled out for praise.