What the Red Lobster Crabfest TV commercial - Seize the Day is about.

Red Lobster's Crabfest TV spot, 'Seize the Day' is a commercial that showcases the seafood restaurant's limited-time Crabfest event. The commercial opens with a beautiful view of the harbor and pans to a table with two women enjoying a plate of crab. A narrator overheard saying, "Seize the Day with Crabfest at Red Lobster," as the girls smile and laugh.

The commercial then transitions to a montage of mouthwatering shots of various crab dishes that are available during Crabfest, including the brand's signature crab legs, crab cakes, and crab linguine. The dishes are presented on colorful plates, garnished with fresh parsley, and served with a side of hot butter.

Throughout the commercial, upbeat music plays in the background, adding to the festive atmosphere and creating an enjoyable experience for viewers. The spot ends with the two women smiling joyfully, savoring their delicious meal.

The goal of the Crabfest TV spot is to entice viewers to visit Red Lobster during the limited-time event. The commercial highlights the freshness of the crab dishes, the quality of the food, and the fun and joy that people can experience while dining at Red Lobster. Overall, the 'Seize the Day' commercial successfully evokes a sense of excitement and anticipation around Crabfest, attracting customers to visit Red Lobster and try out their delicious seafood dishes.

Red Lobster Crabfest TV commercial - Seize the Day produced for Red Lobster was first shown on television on July 10, 2016.