MSNBC remains the #1 cable news network for primetime ad impact, and MSNBC programs are the Top 3 cable news prime programs for Ad & Brand Memorability.

In that time, MSNBC has seen rocketing price hikes for prime-time programming -- up 129% to now average $13,550 for a 30-second commercial in June. It was $5,927 in January.

In July 2023, Fox News was the most watched cable news network in the United States and continues to do well in terms of its primetime audience, with 1.57 million primetime viewers in that period. Fox News viewers in the 25-54 demographic amounted to 148 thousand, whilst MSNBC had just 108 thousand.

Not surprisingly, commercial cost will vary based on length. If a station can sell a 30-second ad for $1000, they may choose to sell two 15-second spots for $500 each. Although it is typical for longer commercials to cost more than shorter ones, it is not always the case that the cost-per-second is the same.

Your video production budget will include estimates for these types of supplemental visuals, including: A 2- to 3-minute professionally produced corporate video typically costs anywhere from $20,000 to $70,000.

MSNBC had its highest-rated week in more than a year last week, as the network's The Rachel Maddow Show was the most-watched show in all of cable news with a total audience of 3.9 million viewers. It was MSNBC's best prime time ratings performance since July 2022, during coverage of the January 6th hearings.

1 in All Measurements For First Time Ever. Fox News, once again, dominated the cable news rankings in 2021. This time, it was Tucker Carlson, not Sean Hannity, whose show averaged the largest total audience on cable news.

Depending on the complexity of the shoot and the editing required, production costs for a 30-second ad may range from $1,000 to more than $50,000. Broadcasting costs, however, make up the bulk of the price, averaging just under $105,000 for a 30-second commercial on network television.

The cost to broadcast a 30-second commercial on network television averages just under $105,000. These costs vary depending mostly on your chosen broadcast area (regional vs national), time slot (prime-time slots are more expensive), and the length of your commercial.

In that time, MSNBC has seen rocketing price hikes for prime-time programming -- up 129% to now average $13,550 for a 30-second commercial in June. It was $5,927 in January.

Tucker Carlson Tonight In July 2020, Tucker Carlson Tonight broke the record for highest-rated program in U.S. cable news history, garnering an average nightly audience of 4.33 million viewers. In February 2022, Mediaite reported that "in the month of October, Tucker Carlson [was] the number-one watched host among Democrats".

Rachel Maddow used to earn $7 million annually as a news anchor at MSNBC, but she signed a contract in 2021 that boosted this number more than threefold to $30 million. As of 2023, her estimated net worth is around $35 million.