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What the Big Lots TV commercial - End-of-Day Me: Sale on Sofas is about.

Title: Big Lots TV Spot: "End-of-Day Me: Sale on Sofas"

Introduction:Big Lots, America's favorite discount retailer, has recently launched an intriguing TV spot titled "End-of-Day Me: Sale on Sofas." This captivating advertisement takes viewers on a journey through the life of an individual, showcasing the different moments they experience during the day and highlighting the exciting deals available on sofas at Big Lots. Let's dive into the details of this imaginative and engaging TV spot.

Scene 1: Waking Up in Comfort:The ad begins with an alarm clock sounding, waking up our protagonist in a cozy bed. As they stretch and yawn, the camera zooms in on a television showing vibrant visuals of Big Lots' sofas. The soothing voice-over accompanies this scene, emphasizing the affordable prices and quality of the sofas.

Scene 2: Busy Morning Rush:Cut to the protagonist's hectic morning routine, showing them combing their hair, sipping coffee, and quickly getting ready. These scenes are intercut with visuals of stylish sofas at Big Lots, reminding viewers that comfort and relaxation await them at the end of the day.

Scene 3: Challenging Workday:The ad then shows a montage of the protagonist powering through a busy workday. Facing challenges, attending meetings, and dealing with deadlines, they navigate the ups and downs of their professional life. Meanwhile, inspirational music builds in the background, creating anticipation for the end-of-day reward.

Scene 4: The Longing:The protagonist's longing for relaxation becomes evident as the camera captures glimpses of their exhausted face. Time seems to stand still as they imagine sinking into the plush cushions of a comfortable Big Lots sofa, finding solace and rest.

Scene 5: The Sale:As the workday ends, the protagonist walks out of the office, yearning for comfort. They pass by a Big Lots store, and a bright display catches their attention. The doors swing open as they walk in, greeted by a world of discounted sofas awaiting their arrival. The camera pans across various sofa styles, colors, and designs, highlighting the incredible sale prices.

Scene 6: Rejuvenation and Joy:The protagonist excitedly tries out different sofas, sinking into their cushioned embrace. Their tiredness melts away, replaced by a smile and a renewed sense of joy. They recline comfortably, surrounded by the affordable luxury that Big Lots provides.

Conclusion:The Big Lots TV spot, "End-of-Day Me: Sale on Sofas," captures the essence of the

Big Lots TV commercial - End-of-Day Me: Sale on Sofas produced for Big Lots was first shown on television on May 19, 2015.

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Actors

Actors who starred in Big Lots TV Spot, 'End-of-Day Me: Sale on Sofas'

Allison Bills photo
Advertisers

Advertisers of the Big Lots TV Spot, 'End-of-Day Me: Sale on Sofas'

Big Lots TV commercial - End-of-Day Me: Sale on Sofas
Big Lots

Big Lots is a well-known American retail company that specializes in providing a wide range of merchandise at discounted prices. With over 1,400 stores across the United States, Big Lots has establish...

Agenices

Agenices of the Big Lots TV Spot, 'End-of-Day Me: Sale on Sofas'

Big Lots TV commercial - End-of-Day Me: Sale on Sofas
Media Storm

Media Storm is a leading media agency located in New York City that specializes in marketing and advertising for entertainment brands. Established in 2001, the company is known for its innovative appr...

Big Lots TV commercial - End-of-Day Me: Sale on Sofas
O'Keefe Reinhard & Paul

O’Keefe Reinhard & Paul (OKRP) is a Chicago-based advertising agency that was founded in 2007 by two former Leo Burnett executives, Tom O’Keefe and Matt Reinhard, and Nick Paul, a veteran of Y&R. The...

Big Lots TV commercial - End-of-Day Me: Sale on Sofas
SBC Advertising

SBC Advertising is a full-service advertising agency that provides innovative and strategic marketing solutions to businesses across a range of industries. The company was founded in 1971 by a group o...

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Products Advertised

Serta Perfect Sleeper
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