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What the Alabama Tourism Department TV commercial - Take it All In: Food Gems is about.

The Alabama Tourism Department recently released a new TV spot as part of their ongoing 'Take it All In' campaign, showcasing the state's many food gems. This spot, titled 'Take it All In: Food Gems', provides viewers with a tantalizing glimpse into Alabama's culinary scene, highlighting some of the most unique and delicious dishes and restaurants found within the state.

The ad kicks off with a sweeping aerial shot of the state's lush countryside, before transitioning to a close-up of a steaming bowl of gumbo. The narrator then begins to describe the state's food culture, using phrases like 'farm-to-table freshness' and 'down-home cooking' to convey the richness and authenticity of the cuisine.

As the ad progresses, viewers are treated to shots of juicy burgers, flaky catfish, and decadent desserts, all carefully arranged and plated by skilled chefs. Along with close-ups of mouth-watering dishes, the ad also features footage of local restaurants and their chefs, emphasizing the unique personalities and stories behind each culinary gem.

Throughout the video, the message is clear: Alabama's food scene is not to be missed. From fine dining establishments to casual diners, the state offers a wide range of culinary experiences sure to satisfy any appetite.

Overall, the Alabama Tourism Department's 'Take it All In: Food Gems' TV spot is a powerful testament to the state's vibrant food culture. By showcasing the best and most unique dishes and restaurants, the ad provides a tantalizing glimpse into the rich and diverse culinary landscape of Alabama.

Alabama Tourism Department TV commercial - Take it All In: Food Gems produced for Alabama Tourism Department was first shown on television on May 29, 2019.

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Watch Alabama Tourism Department TV Commercial, 'Take it All In: Food Gems'

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Advertisers

Advertisers of the Alabama Tourism Department TV Spot, 'Take it All In: Food Gems'

Alabama Tourism Department TV commercial - Take it All In: Food Gems
Alabama Tourism Department

The Alabama Tourism Department is the state agency responsible for promoting tourism and travel in the State of Alabama. It was established in 1951 and has since been working to showcase the state's n...

Agenices

Agenices of the Alabama Tourism Department TV Spot, 'Take it All In: Food Gems'

Alabama Tourism Department TV commercial - Take it All In: Food Gems
Luckie & Company

Luckie & Company is a full-service advertising agency, with headquarters in Birmingham, Alabama. The firm was founded in 1953 by Tom Luckie, and since then, it has been providing advertising services...

Alabama Tourism Department TV commercial - Take it All In: Food Gems
The Intermark Group

The Intermark Group is a full-service advertising and marketing agency, founded in 1992 by former executives of Leo Burnett. The company is headquartered in Chicago, Illinois, but has additional locat...

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