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What the Build-A-Bear Workshop TV commercial - Spring Surprise Scratch & Match is about.

Build-A-Bear Workshop, the well-known stuffed animal retailer, recently released a TV ad called 'Spring Surprise Scratch & Match' to promote their latest seasonal promotion. The ad features a catchy jingle and colorful animation that's sure to grab the attention of viewers of all ages.

The ad begins with a girl walking into a Build-A-Bear Workshop store, where she is greeted by an employee who hands her a Scratch & Match game card. The girl excitedly scratches off the card to reveal a surprise offer for her next purchase. The jingle then kicks in as various Build-A-Bear characters appear on the screen, dancing and having fun.

The ad showcases the Spring Surprise collection, which contains a range of cute and colorful stuffed animals, including bunnies, bears, and chicks, all with a springtime theme. Viewers are encouraged to visit their nearest Build-A-Bear Workshop store to create their own unique Spring Surprise stuffed animal.

The ad ends with a call-to-action, encouraging viewers to visit their nearest Build-A-Bear Workshop store to join in on the Spring Surprise fun. Whether you're young or old, the 'Spring Surprise Scratch & Match' TV spot is sure to put a smile on your face and get you excited about creating your own unique stuffed animal at Build-A-Bear Workshop.

Build-A-Bear Workshop TV commercial - Spring Surprise Scratch & Match produced for Build-A-Bear Workshop was first shown on television on April 13, 2019.

Song from commercial Build-A-Bear Workshop TV Spot, 'Spring Surprise Scratch & Match'

"Have It All" by Jason Mraz

"Have It All" is a song by American singer-songwriter Jason Mraz ), released on April 27, 2018, on Atlantic Records as the lead single from his sixth studio album ), "Know". The song was co-written by Mraz with David Hodges, Jacob Kasher, and Andrew Wells, and draws inspiration from a religious encounter that the singer had in Myanmar.

The song speaks of life's limitless possibilities of hope , togetherness, affection, friendship, intimacy, and beyond. The lyrics speak of a desire to share happiness and success with others, and encourage listeners to pursue their dreams and passions. "Have It All" stood out as a song with a hopeful message to help Mraz heal and move forward; a song with a message of generosity , the antithesis of what he was experiencing at the time.

The official music video for "Have It All" features Mraz performing the song in various settings, including a park, a beach, and a shopping center. The song has also been performed acoustically by Mraz in several live sessions.

Overall, "Have It All" is a feel-good song with a positive message about pursuing one's dreams and spreading happiness to others.

Frequently Asked Questions about build-a-bear workshop tv spot, 'spring surprise scratch & match'

The Most Fun You'll Ever Make “The Most Fun You'll Ever Make” – that's the motto behind the iconic global retailer, Build-A-Bear Workshop, which offers guests the opportunity to make personalized stuffed animals, including adding smells, sounds and outfits.

Features

  • Make your own furry friend using the stylus and microphone in all of the Build-A-Bear Workshop stations including Choose Me, Stuff Me, Fluff Me and Name Me.
  • Choose from 8 different characters - Dimple Teddy, Sassy Kitty, Mocha Bunny, Marvelous Monkey, Velvet Teddy, Friendly Frog, Playful Puppy, Pink Poodle.

Guests who visit a Build-A-Bear Workshop® store enter a recognizable and distinctive teddy bear themed environment consisting of eight stuffed animal-making stations: Choose Me, Hear Me, Stuff Me, Stitch Me, Fluff Me, Dress Me, Name Me and Take Me Home®.

“Build-A-Bear currently has three mobile apps in the marketplace: Promise Pets, Honey Girls, and Merry Mission,” Mr. Sawyer said. “We plan to continue to update each app with new content to coincide with product updates that roll out in stores and online.

Build-A-Bear is a multi-generational global brand focused on its mission to “add a little more heart to life” appealing to a wide array of consumer groups who enjoy the personal expression in making their own “furry friends” to celebrate and commemorate life moments.

Although the bear safety rhyme “If it's brown, lay down. If it's black, fight back. If it's white, goodnight” sounds like good advice, you have to know why a bear is attacking you before you can decide the best way to respond.

It's true that our furry friends appeal to kids of all ages. But please note that our stuffed animals are appropriate for kids ages 2 and up. Our clothing and accessories are appropriate for children ages 3 and up. You may check our product packaging as a guide for product safety and age-play appropriateness.

With the growing popularity of brand enthusiasts and collectors, along with the trend of "kidulting", where adults seek traditional childhood toys, the brand has put focus on appealing to a demographic that may have visited Build-A-Bear as a child and is now returning.

Our mission is a natural extension of the Build-A-Bear vision, which is to empower kids of all ages to express themselves in a safe, warm space through services, experiences and, of course, furry friends! Through our company's vision, our Guests rediscover - and celebrate - the heart of childhood.

It's true that our furry friends appeal to kids of all ages. But please note that our stuffed animals are appropriate for kids ages 2 and up. Our clothing and accessories are appropriate for children ages 3 and up. You may check our product packaging as a guide for product safety and age-play appropriateness.

As of Bear 1.7, Bear Pro users can encrypt individual notes. This helps protect sensitive information from nosy friends, family, and coworkers. Just like your notes, your Note Password is known only to you - we cannot see or reset it - so consider storing a record of it in a safe location, like a password manager.

Bear has long been one of the best note-taking apps for Apple devices.

Videos

Watch Build-A-Bear Workshop TV Commercial, 'Spring Surprise Scratch & Match'

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Advertisers

Advertisers of the Build-A-Bear Workshop TV Spot, 'Spring Surprise Scratch & Match'

Build-A-Bear Workshop TV commercial - Spring Surprise Scratch & Match
Build-A-Bear Workshop

Build-A-Bear Workshop is a company that offers a unique and interactive experience for children and adults to create their own customized teddy bear or other stuffed animal. The company was founded in...

Agenices

Agenices of the Build-A-Bear Workshop TV Spot, 'Spring Surprise Scratch & Match'

Build-A-Bear Workshop TV commercial - Spring Surprise Scratch & Match
JWT

JWT, also known as J. Walter Thompson, is an advertising agency headquartered in New York City. The company was founded in 1864 by James Walter Thompson, and it is considered one of the oldest and mos...

Build-A-Bear Workshop TV commercial - Spring Surprise Scratch & Match
Universal McCann (UM)

Universal McCann (UM) is a global media agency that provides marketing and advertising services to help clients future-proof their businesses. The company was founded in 1999 and has its headquarters...

Products

Products Advertised

Build-A-Bear Workshop Chocolate Stripes Bunny Easter Dino Gift Set
Build-A-Bear Workshop Easter Bunny Sleeper
Build-A-Bear Workshop Pawlette™ Easter Gift Set
Build-A-Bear Workshop Pink Spring Petals Bunny Gift Set
Build-A-Bear Workshop Rainbow Friends Bear
Build-A-Bear Workshop Spring Stripes Bunny Flower Gift Set
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