What the General Electric TV commercial - Childlike Imagination: What My Mom Does at GE is about.

The General Electric TV spot, 'Childlike Imagination: What My Mom Does at GE' is a heartwarming and inspiring advertisement that presents the company's work through the perspective of a child's creative and imaginative mind.

The ad begins with a young girl describing what her mother does for a living, and as she speaks, we see her imaginative interpretation of her mother's work at GE. We see her mother working on a diverse range of projects, from creating wind turbines that spin in the wind to designing and testing locomotives that run on train tracks. The young girl marvels at the wonders of her mother's work - she imagines her mother as some sort of a superhero, able to create and manipulate the forces of nature and propel the world forward.

The ad encourages viewers to see beyond what GE does and to focus on the impact it has on the world. Through the eyes of the young girl, we see GE's role in creating a sustainable future, powering homes and businesses, and improving transportation systems. This childlike perspective reminds us that the work GE does is crucial to shaping the world around us.

Overall, the General Electric TV spot, 'Childlike Imagination: What My Mom Does at GE' is a well-crafted and clever advertisement. By using a child's imagination to highlight GE's work, the ad successfully conveys the company's impact in a creative and heartwarming way.

General Electric TV commercial - Childlike Imagination: What My Mom Does at GE produced for General Electric was first shown on television on February 6, 2014.