What the Newtons Fruit Thins TV commercial - Crossing the Road is about.

The Newtons Fruit Thins TV spot titled 'Crossing the Road' is a fun and creative commercial that effectively captures the brand's message of being a delicious but healthier snack option.

The commercial opens up with a family of fruit snack characters, who are eagerly waiting to cross the road. As the cars whiz by, the younger members of the family grow increasingly impatient, but their wise elder advises them to wait for the right time to cross.

Suddenly, a pack of Newtons Fruit Thins appears on the scene, and the elder member decides to use them as a bridge to cross the road safely. As the family members successfully cross over, the commercial ends with the message, "Fruit Thins: the snack bridge that takes you...To the Fruit Side."

The commercial effectively communicates the message that Newtons Fruit Thins are a healthier snack option that can be enjoyed by the whole family. The use of fruit snack characters and a catchy tune in the background adds to the commercial's fun and playful tone, making it memorable for viewers.

Overall, the Newtons Fruit Thins TV spot titled 'Crossing the Road' is an entertaining and effective advertisement that showcases the brand's message of being a healthier snack option in a fun and creative way.

Newtons Fruit Thins TV commercial - Crossing the Road produced for Newtons was first shown on television on January 6, 2014.