What the Marriott TV commercial - Idea is about.

Title: Marriott TV Spot - 'Idea'

Introduction:In the competitive world of hospitality, Marriott has consistently set itself apart with its innovative ideas and unparalleled commitment to customer satisfaction. The Marriott TV spot titled 'Idea' captures the essence of the brand's forward-thinking approach and showcases the transformative power of a simple idea.

Scene 1: A bustling Marriott hotel lobbyThe TV spot opens with a panoramic view of a bustling Marriott hotel lobby. Guests from all walks of life are seen conversing, checking in, and soaking in the warm ambiance. The scene sets the tone for a vibrant and inclusive atmosphere.

Scene 2: Inspiration strikesAmid the busy lobby, our focus narrows to a young woman sitting in the corner, intently sketching ideas in her notebook. As she flips through the pages, her eyes light up with excitement as an original idea emerges.

Scene 3: A whispered conversationThe woman approaches a Marriott staff member, a seasoned concierge, and whispers with enthusiasm about her idea. The concierge, intrigued, listens attentively while nodding in agreement. This exchange symbolizes the collaboration and support that defines the Marriott experience.

Scene 4: The idea takes shapeThe camera follows the young woman as she meets with various Marriott employees - chefs, event planners, and housekeeping staff, among others - each contributing their expertise to refine and develop her idea. Through this montage of interactions, we witness the Marriott team's dedication to bringing out the best in every idea.

Scene 5: The grand revealFinally, the TV spot culminates in an extravagant event held within the Marriott hotel. The young woman's idea has come to life. Guests are captivated as they explore interactive displays, savor delectable culinary offerings, and engage in memorable experiences made possible by the innovative concept.

Scene 6: Reflecting on the power of ideasThe TV spot concludes with a thoughtful voiceover, reminding viewers of the remarkable journey that a simple idea can undertake when nurtured by a brand like Marriott. The screen fades to the Marriott logo, leaving an indelible impression on viewers' minds.

Conclusion:Marriott's TV spot 'Idea' captures the essence of the brand's dedication to innovation and creativity. By showcasing the journey of a single idea from inception to realization, the spot highlights Marriott's commitment to actively seeking and nurturing ideas that elevate the guest experience. This captivating portrayal of collaboration and ambition serves as a reminder of the transformative power of ideas and Marriott's unmatched ability to bring those ideas to life.

Marriott TV commercial - Idea produced for Marriott was first shown on television on September 8, 2013.