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What the Pepsi Max TV commercial - Uncle Drew is about.

Pepsi Max's 'Uncle Drew' TV spot is a comedic advertisement that features NBA superstar, Kyrie Irving, playing the role of an elderly man named Uncle Drew. The ad begins with Drew walking onto a basketball court in a park where a group of young players are playing a game. He is dressed in old-fashioned clothing and a grey wig, using a cane to support his movements.

At first, the young players underestimate Drew's abilities, but he quickly proves them wrong with his incredible basketball skills. Drew is shown making impressive moves, including a behind-the-back pass that leads to a slam dunk. As the game progresses, the other 'old-timers' portrayed by other NBA stars such as Shaquille O'Neal and Reggie Miller, join Drew on the court.

The advertisement's main message is to promote Pepsi Max as a low-calorie beverage that can provide an energy boost, even to the elderly. As the spot comes to an end, Irving as Drew removes his wig and reveals his true identity as an NBA superstar. The young players are shocked, and the advertisement ends with the message, "The unbelievable is strengthened by Pepsi Max."

Overall, the 'Uncle Drew' TV spot takes a humorous approach to promote Pepsi Max's energizing properties by featuring NBA superstars disguised as senior citizens, showcasing their basketball skills on a local basketball court. The advertisement was a hit, ultimately leading to a full-length film based on the character of Uncle Drew.

Pepsi Max TV commercial - Uncle Drew produced for Pepsi was first shown on television on December 19, 2012.

Frequently Asked Questions about pepsi max tv spot, 'uncle drew'

After draining his life savings to enter a team in the Rucker Classic street ball tournament in Harlem, Dax is dealt a series of setbacks, including losing his team to his longtime rival. Desperate to win the tournament and the cash prize, Dax stumbles upon the man, the myth, the legend Uncle Drew and convinces him to return to the court one more time. The two men embark on a road trip to round up Drew's old basketball squad and prove that a group of septuagenarians can still win the big one.Uncle Drew / Film synopsis

Kyrie Irving It stars Kyrie Irving as the title character from his Pepsi Max advertisements that began airing in 2012, along with former NBA players Shaquille O'Neal, Chris Webber, Reggie Miller, and Nate Robinson, as well as former WNBA player Lisa Leslie.

Uncle Drew loves basketball and learns from past mistakes. Big Fella, Boots, Preacher, and Lights all teach Dax (and one another) about the meaning of the game and the importance of teamwork, forgiveness, and playing with your heart.

“Uncle Drew” may be all of that. It is also the continuation of a corporate marketing campaign for a soda company. An unusual integration of branded content and film, the movie is built around the N.B.A. star Kyrie Irving and is based entirely on a series of Pepsi commercials that went viral beginning in 2012.

The MPAA rated Uncle Drew PG-13 for suggestive material, language and brief nudity.

Barely in film history has there been a movie based on a series of commercials or, in this case, digital shorts. “Uncle Drew” was just a one-off series of short produced by Pepsi that Kyrie Irving turned into his baby.

Kyrie Irving Desperate to win the tournament and the cash prize, Dax stumbles upon the man, the myth, the legend UNCLE DREW (NBA All-Star Kyrie Irving) and convinces him to return to the court one more time.

Betty LouLisa LesliePreacherChris WebberBootsNate RobinsonMookieNick KrollBig FellaShaquille O'NealLightsReggie Miller Uncle Drew/Characters

Uncle Drew, a play off of Irving's middle name of Andrew, was coming.

In the final game coming out of a timeout with mere seconds left on the clock, Uncle Drew (Kyrie Irving) reminds Preacher (Chris Webber) that they have no more timeouts.

The MPAA rated Uncle Drew PG-13 for suggestive material, language and brief nudity.

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Actors

Actors who starred in Pepsi Max TV Spot, 'Uncle Drew'

Kyrie Irving photo
Advertisers

Advertisers of the Pepsi Max TV Spot, 'Uncle Drew'

Pepsi Max TV commercial - Uncle Drew
Pepsi

PepsiCo, Inc., commonly known as Pepsi, is a multinational food and beverage corporation headquartered in Purchase, New York. Founded in 1898 by Caleb Bradham, Pepsi has since become one of the world'...

Agenices

Agenices of the Pepsi Max TV Spot, 'Uncle Drew'

Pepsi Max TV commercial - Uncle Drew
BBDO

BBDO is a global advertising agency with a rich history and proven track record of success. Founded in 1891, BBDO has grown to become one of the largest advertising agencies in the world, with over 15...

Pepsi Max TV commercial - Uncle Drew
Firstborn

Firstborn is a digital company that specializes in creating innovative and engaging experiences for brands. The company was founded in 1997 and is based in New York City. Firstborn is renowned for its...

Pepsi Max TV commercial - Uncle Drew
OMD

OMD (Optimum Media Direction) is a global media agency with a presence in over 100 countries. The company was founded in 1991 and is headquartered in London, UK. OMD offers a wide range of services, i...

Pepsi Max TV commercial - Uncle Drew
TBWAChiatDay

TBWAChiatDay is a global advertising agency known for its creative and innovative approach to marketing and advertising. The company was founded in 1970 in New York City by Jay Chiat, and it has since...

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Pepsi Max
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