What the Belsomra TV commercial - Distractions is about.

The Belsomra TV spot, 'Distractions' is a 30-second commercial that depicts the challenges of falling asleep and choosing the right solution. The commercial opens with a middle-aged woman struggling to fall asleep in bed. She tosses and turns while various distractions appear on the screen, such as a TV noise, car headlights shining into her room, and a phone buzzing on her nightstand. This visual representation shows the viewer how easy it is to become distracted at bedtime, which can prevent a restful night's sleep.

The woman then looks at her prescription for Belsomra, a sleep medication, and decides to take it. She lies back down and the distractions fade away as she falls into a peaceful slumber. The spot ends with the brand's tagline, "With Belsomra, sleep is a beautiful thing."

The commercial effectively and visually communicates the problems of sleeplessness and the benefits of using Belsomra as a sleeping aid. It highlights how Belsomra works by blocking the neurotransmitter orexin and promoting natural sleep induction. The tagline reinforces the idea that using Belsomra can provide a restful night's sleep, which can lead to an overall increase in well-being.

Overall, the Belsomra TV spot, 'Distractions' is an effective commercial that uses relatable imagery and a clear message to communicate the benefits of using Belsomra to achieve a peaceful night's sleep.

Belsomra TV commercial - Distractions produced for Belsomra was first shown on television on October 2, 2017.