What the Skittles TV commercial - Milking a Giraffe is about.

Title: Skittles TV Spot - Milking a Giraffe: An Unforgettable Adventure

Introduction:In the bustling world of advertising, it's essential for brands to captivate audiences with their creativity, wit, and most importantly, their ability to stand out from the crowd. Skittles, the beloved candy brand, certainly knows how to leave a lasting impression. In their whimsical and outrageous TV spot titled "Milking a Giraffe," Skittles takes viewers on a wild, colorful journey that defies expectations and delivers a memorable experience.

Plot:The Skittles TV spot "Milking a Giraffe" opens on a serene African savannah, where the camera zooms in on a group of individuals, each equipped with a bucket and a determined expression. As the enthusiastic bunch approaches a towering giraffe, the camera focuses on their unique endeavor—the absurd task of milking a giraffe.

As the giraffe stands generously, its long neck provides an unusual milking station. The group feverishly squeezes the giraffe's neck upward while cheery music accompanies their milking efforts. Astonishingly, a rainbow-colored stream of Skittles candy bursts forth from the giraffe's udder, filling the buckets to the brim. The sight is both mesmerizing and surreal, leaving viewers both perplexed and delighted.

With each squeeze, the giraffe's sweet and vibrant "milk" fills the scene, turning the situation into an enchanting kaleidoscope of flavors. The participants, overwhelmed with joy, revel in the whimsy of the moment, tossing Skittles in the air and giggling uncontrollably as their buckets overflow with the rainbow candy.

The conclusion of the spot sees the group reveling in their triumph, as they bathe in a shower of Skittles falling from the sky. Their faces light up with childlike wonder as they enjoy the candy raining down upon them, creating an atmosphere of pure joy and delight. The screen transitions to reveal the Skittles logo and a tagline that stays true to the brand's quirky nature.

Message and Impact:Skittles' TV spot "Milking a Giraffe" showcases the brand's commitment to imagination and whimsy. By brilliantly transforming a mundane task into a surreal and visually stunning experience, the ad captures viewers' attention and leaves a lasting impression.

The spot appeals to viewers' sense of wonder and playfulness, offering a refreshing break from the norm. Skittles encourages its audience to embrace a childlike perspective, reminding us all to indulge in moments of pure joy and let our imaginations run wild.

The incongruity of the concept, combined with the burst of rainbow candy, creates a truly unforgettable image that viewers can't help but associate with Skittles. By pushing boundaries and thinking outside the box, Skittles successfully solidifies its place in the minds of consumers as a brand that champions whimsical brilliance.

Conclusion:Skittles' TV spot "Milking a Giraffe" defies convention, inviting audiences on a vibrant and surreal adventure that lingers in their memories. By transforming the act of milking a giraffe into a fantastical experience of rainbow-colored Skittles, the ad captures the essence of the brand. With its playful spirit, whimsical narrative, and striking imagery, "Milking a Giraffe" demonstrates Skittles' commitment to crafting marketing campaigns that leave a lasting impact. It's an ad that proves that when it comes to creativity, Skittles is a brand that isn't afraid to dream big and embrace the unexpected.

Skittles TV commercial - Milking a Giraffe produced for Skittles was first shown on television on October 21, 2018.