What the Brita TV commercial - Sugar Buildings is about.

Brita's "Sugar Buildings" TV spot is a creative and innovative advertisement that highlights the effects of sugar on our health and the environment. The commercial starts by showcasing a vibrant cityscape made entirely out of sugar. As the camera moves closer to the buildings, we see that they are starting to crumble and collapse.

The message that Brita is trying to convey is clear- too much sugar will eventually lead to the deterioration of our health and our environment. The commercial then shows a woman pouring a sugary drink into a Brita water pitcher, followed by the sound of the water filter taking effect.

The water pitcher represents Brita's commitment to providing a healthier and more sustainable alternative to sugary drinks. The commercial encourages viewers to consider making the switch to filtered water and reduce their sugar intake.

Overall, the "Sugar Buildings" TV spot is a creative and powerful advertisement that aims to raise awareness about the impact of sugar on our health and the environment. With its visually stunning imagery and strong message, it's no wonder that the commercial has become a viral sensation.

Brita TV commercial - Sugar Buildings produced for Brita was first shown on television on December 26, 2014.