What the Dove Ultimate TV commercial - ¿Todas las axilas son iguales? is about.

The Dove Ultimate TV Spot, '¿Todas las axilas son iguales?' is a powerful commercial that challenges prevailing notions of beauty by asking viewers to rethink their assumptions about underarm care. The ad features a diverse group of women who strip down to their underwear to reveal their real bodies in all their beautiful imperfections.

The premise of the ad is simple but effective: the women are asked to raise their hands if they believe that all armpits are created equal. When no one responds, they begin to question the conventional wisdom that underarms are just another part of the body that can be ignored.

The Dove Ultimate TV Spot uses this concept to make a larger point about the importance of proper underarm care. The ad highlights the fact that underarms are a highly visible part of the body, and that many women feel self-conscious about the appearance of their armpits.

To counteract this, Dove promotes its line of Ultimate deodorants and antiperspirants, which are designed to keep underarms looking healthy and beautiful. The commercial emphasizes the powerful confidence boost that comes from proper underarm care, encouraging viewers to treat their underarms as an important part of their daily beauty routine.

Overall, the Dove Ultimate TV Spot, '¿Todas las axilas son iguales?' is a powerful advertisement that challenges conventional beauty standards and promotes self-confidence and self-care. The ad encourages women to embrace their bodies and treat all parts of them with the love and care they deserve.

Dove Ultimate TV commercial - ¿Todas las axilas son iguales? produced for Dove (Deodorant) was first shown on television on March 20, 2022.