Hillsdale College, a private liberal arts college in Michigan, offers 25 free online courses to the public through their Hillsdale College Online Courses program. In order to promote this program, Hillsdale College released a TV spot advertising the courses and encouraging people to take advantage of the opportunity to learn from some of the best professors in the country.
The TV spot begins with footage of the idyllic Hillsdale College campus and then cuts to shots of students sitting in classrooms, studying in the library, and engaging in discussions with professors. The voiceover begins, introducing the viewer to Hillsdale College's commitment to "pursuing truth and defending liberty," a theme that is woven throughout their online courses.
The viewer is then informed that Hillsdale College offers 25 free online courses, covering a variety of topics such as the founding of America, the Constitution, economics, and literature. The courses include video lectures, reading assignments, quizzes, and exams, giving students a comprehensive learning experience.
The TV spot concludes with the voiceover encouraging viewers to take advantage of this opportunity to gain knowledge and improve their minds, stating that "in a time when so much of our education is controlled by those who seek to manipulate it for their own ends, Hillsdale College is restoring what true education should be."
Overall, the TV spot effectively promotes Hillsdale College Online Courses as a platform for learning from some of the most respected scholars in the country, while also emphasizing the importance of pursuing truth and defending liberty.
Hillsdale College Online Courses TV commercial - 25 Free Online Courses from Hillsdale College produced for Hillsdale College was first shown on television on March 31, 2020.
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Hillsdale College is a private liberal arts college located in Hillsdale, Michigan, United States. It was founded in 1844 and has a rich history of promoting a classical liberal arts curriculum and tr...