What the Barnett Crossbows TV commercial - Our Journey is about.

Barnett Crossbows has recently released a new TV spot, titled 'Our Journey', that takes viewers on a captivating journey through the history of the company. The commercial tells the story of Barnett Crossbows, starting from its humble beginnings to becoming one of the most renowned crossbow brands in the world.

The TV spot opens with a montage of beautiful exterior shots of the forest and a hunter getting ready for his hunting trip with his Barnett Crossbow. The next scene showcases the company's founder, Dave Barnett, with the date "1962" displayed on the screen. The audience learns that Barnett started his journey by creating handmade crossbows from his garage. The ad then features a series of images of Barnett's early inventions and prototypes, giving the viewer a glimpse of the brand's initial evolution.

As the commercial progresses, viewers discover how the company expanded globally and became an industry leader. The ad features footage of various crossbow collections and a host of satisfied customers on their hunting expeditions. The dramatic background score adds a sense of intrigue and excitement to the visuals.

Towards the end of the TV spot, the focus shifts to the present day, showcasing the latest models and innovations that have kept Barnett Crossbows ahead of the game. The visuals highlight the cutting-edge technology and design elements that make their crossbows stand out from the competition.

Overall, the 'Our Journey' ad successfully encapsulates the inspiring saga of the Barnett Crossbows brand, starting from its early beginnings to reaching the brand's current prominence. The spot leaves the viewer with a feeling of admiration towards this visionary company that has revolutionized the hunting industry.

Barnett Crossbows TV commercial - Our Journey produced for Barnett Crossbows was first shown on television on July 10, 2017.