A few highlights: NFL players Christian McCaffrey, Dak Prescott and Travis Kelce star in the latest from Lowe's. Kelce also appears, along with his brother Jason, in a Campbell's Chunky commercial.

A Lowe's employee resigned after a viral TikTok showed him struggling to retrieve a large box. That TikTok, which has 3.7 million views, shows the employee screaming for help. Lowe's said it took "prompt action" following the TikTok video, but did not elaborate.

Jonathan Anderson LOEWE is one of the world's major luxury houses, founded in 1846 in Spain, and today under the creative direction of Jonathan Anderson.

A Lowe's employee resigned after a viral TikTok showed him struggling to retrieve a large box. That TikTok, which has 3.7 million views, shows the employee screaming for help. Lowe's said it took "prompt action" following the TikTok video, but did not elaborate.

Lowe's has rehired a Georgia employee who had been fired by the home improvement chain after she attempted to stop shoplifters, getting a black eye in the process. Her firing sparked a social media backlash against the company, with hundreds of Facebook users posting criticisms.

Josh Shabtai Sr. Josh Shabtai Sr. Director | Ecosystem, Lowe's Innovation Labs at Lowe's Companies, Inc.

Marvin Ellison (Jul 2, 2018–)Lowe's / CEO Lowe's Companies, Inc. Marvin Ellison is chairman and chief executive officer of Lowe's Companies Inc., a FORTUNE® 50 home improvement company with more than 2,200 stores and approximately 300,000 associates in the United States and Canada.

Lowes CEO Marvin Ellison highlighted the challenges they faced, including a 4.3% decline in comparable sales. This decline was primarily driven by lumber deflation, unfavorable weather, and lower DIY discretionary sales.

And this is what inspired Lowe's to introduce an innovation named Holoroom How-To . Using advanced virtual reality (VR) technology, Holoroom How-To allows Lowe's customers to try their hand at a variety of DIY tasks, from putting up a shelf, to tiling a bathroom.

At Lowe's Innovation Labs, we're prototyping this future today. Infinite Kitchen Touch is an experience that lets users navigate a fully rendered kitchen in virtual reality – and explore it with their own hands, using advanced haptic gloves from HaptX.

Walmart does not own Lowes as of 2021. Lowes Inc. is a publicly-traded company without a majority shareholder, and Walmart owns no shares in the company. Walmart does, however, own several other discount chains and brands across the US and beyond.

Lucius Lowe Lowe's was founded in 1921 by Lucius Lowe in Wilkesboro, North Carolina, as a small hardware store. Lowe died in 1940 and the business was sold to his brother Jim Lowe. In 1943, Lucius Lowe's son in law, H. Carl Buchan became his partner.