What the Aleve TV commercial - Joannes Story: Hairstylist is about.

In the Aleve TV spot titled 'Joanne's Story: Hairstylist', the story follows Joanne, a hardworking hairstylist who must endure the physical demands of her job. The ad showcases how using Aleve can alleviate the aches and pains she experiences throughout her workday.

The TV spot opens with Joanne styling a client's hair, but as she moves to the other side of the client's head, she grabs her shoulder in pain. As she continues to work on the client's hair, her physical discomfort becomes evident through various shots of her massaging her neck and taking deep breaths to manage her discomfort.

As the ad progresses, Joanne explains how she has tried multiple pain-relieving methods, but nothing has given her the relief she needs until she discovered Aleve. The spot shows Joanne taking Aleve and getting back to her work with ease and comfort.

The message of the ad is that using Aleve can help people like Joanne, who face physical demands at work, to alleviate pain and focus on their jobs. By showcasing Joanne's story, the spot appeals to individuals who face similar challenges and can relate to her experiences.

Overall, the Aleve TV spot featuring Joanne's story is an effective way to showcase how the product can bring relief to individuals facing physical discomfort in their daily lives.

Aleve TV commercial - Joannes Story: Hairstylist produced for Aleve was first shown on television on January 10, 2016.