What the Vistaprint TV commercial - TBT: 99designs is about.

The Vistaprint TV spot titled 'TBT: 99designs' is a playful and nostalgic take on the early days of graphic design. The ad features a young designer named Alex who is tasked with creating a logo for a new business. To assist him in this process, Alex has an old desktop computer and a dial-up modem.

As Alex begins his design work, the TV spot cuts to a flashback of a younger Alex, who is just starting his career as a designer. He is shown using the online platform 99designs to create a logo for a client. While working on the design, Alex is interrupted by the familiar and dreaded sound of a dial-up modem disconnecting.

The scene then returns to the present day, where Alex is still grappling with his work due to the slow and outdated technology he is using. Enter Vistaprint, which proudly boasts its modern and sophisticated platform as the better alternative for designers like Alex.

The TV spot is visually engaging and playful, with clever editing and a catchy soundtrack. It effectively communicates the issues faced by designers using outdated technology and positions Vistaprint as the ideal solution. Overall, it is a light-hearted and amusing ad that showcases the importance of keeping up with the latest advancements to stay ahead in the industry.

Vistaprint TV commercial - TBT: 99designs produced for Vistaprint was first shown on television on July 14, 2021.