Lord It's A Feeling London Grammar 's 'Lord It's A Feeling' is featured in the new Prada Paradoxe campaign starring Emma Watson 💖 | By Tap Music | Facebook.

Emma Watson Prada announces the worldwide launch of Prada Paradoxe, the new women's fragrance that celebrates the multi-dimensionality of a woman impossible to frame. The campaign features Emma Watson, who plays both the starring role in the film short and makes her directorial debut in realising the film.

A floral ambery fragrance that embraces the paradoxes of iconic ingredients to reveal new scented sensations. Reinventing freshness with the first Neroli bud extraction for Prada, to capture the flower's fresh dimension. Reinventing sensuality with Ambrofix™, a bio-converted amber, revealing a vibrant warmth.

actress Emma Watson Italian luxury fashion house Prada has tapped British actress Emma Watson for its new women's fragrance, Prada Paradoxe - and the Little Women star is not only modeling for the campaign, but she's making her directorial debut, too.

floral ambery fragrance Discover a new floral ambery fragrance that embraces the paradoxes of iconic ingredients to re-invent a feminine classic. Prada's new Eau de Parfum opens with delicate, light, and crisp notes of Neroli, extracted just as the flower blooms to capture the bud's freshest dimension.

4 days ago About the Fragrance: This feminine, floral perfume for women is an invitation to explore and express the paradoxical multidimensions of women.

Prada Paradoxe Eau de Parfum is a feminine floral fragrance inviting to explore and express the paradoxical multi-dimensions of women. The celebration of being never the same, always yourself.

The Prada Group is synonymous with innovation, transformation, and independence. With an heritage of more than one hundred years, the company is committed to promote a business culture oriented towards sustainability. A vision shared with each one of its owned brands and which is expressed within their own identity.

The original Prada emblem borrows heavily from the style of an Italian royal family. In 1919, Prada was recognized as the "Official Supplier to the Italian Royal Household." As a result of this recognition, the corporation is now permitted to employ the historic heraldic of the House of Savoy.

Prada Paradoxe Prada has launched Prada Paradoxe, a new women's fragrance. The luxury brand tapped Emma Watson to star in a film short to herald the scent; the actress was also the director, her first time in that role.

Paradoxe is also the very first refillable fragrance by Prada. To ensure a more sustainable impact and allow less packaging material, the glass bottle has been designed to limit its weight and use of glass. The eau de parfum comes in three sizes, all are refillable.

Fragrance story: Prada Paradoxe Eau de Parfum is a floral ambery fragrance for women that embraces the paradoxes of iconic ingredients to reveal new scented sensations.