What the CNBC Make It TV commercial - Inflation-Proof Bonds is about.

Int. CNBC Make It TV Set - Day

A sleek, modern studio encased in floor-to-ceiling glass windows overlooks the bustling city below. Cameras stand poised, capturing the vibrant energy in the air. The stage is set for a revolutionary TV spot that will introduce viewers to the world of "Inflation-Proof Bonds."

Standing in front of a large backdrop displaying bold graphics and captivating visuals, an enthusiastic host, Lisa, takes center stage. Her vibrant energy and charismatic presence instantly command attention.

Lisa: (Smiling) Welcome back, viewers, to another exciting edition of CNBC Make It! Today, we're diving deep into the realm of finance and exploring an investment opportunity that promises to make your money work harder for you. Say hello to "Inflation-Proof Bonds"!

Cut to B-roll footage of bustling city streets, stock market tickers displaying fluctuating numbers, and people discussing their financial aspirations.

Lisa: (Voiceover) In today's volatile economic climate, it's crucial to find smart investment strategies that protect your hard-earned money from the wrath of inflation. That's precisely where these innovative bonds come into play, offering a secure avenue for your financial growth.

As Lisa speaks, eye-catching visual animations bring the concept of Inflation-Proof Bonds to life. Graphics illustrate the impact of inflation on purchasing power, with the prices of everyday items, like a cup of coffee or a gallon of gasoline, dramatically increasing.

Lisa: (Cont.) Picture this: you work tirelessly, saving diligently, but if your money isn't growing at a rate that outpaces inflation, it's like taking one step forward and two steps back. That's where Inflation-Proof Bonds step in—a solution to preserve your purchasing power.

Cut to expert interviews, featuring economists and financial gurus, who explain the mechanics and advantages of Inflation-Proof Bonds. Animated charts and graphs illustrate the potential returns and stability of these investment instruments.

Expert 1: Inflation-proof bonds provide a hedge against rising inflation rates, ensuring that your investment retains its value over time. It's like having a shield that safeguards your hard-earned money from the invisible erosion caused by inflation.

Expert 2: By opting for these bonds, investors can potentially secure fixed returns that are immune to the devastating effects of inflation. It's a game-changer for those seeking stability and long-term financial security.

Lisa: (Appearing enthusiastic) So, how can you start investing in Inflation-Proof Bonds? It's simple! Tune in tomorrow as we break down the

CNBC Make It TV commercial - Inflation-Proof Bonds produced for CNBC was first shown on television on July 19, 2022.