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What the USPS TV commercial - New Routes is about.

The USPS TV spot, 'New Routes', tells the story of a mail carrier named Vanessa who is tasked with delivering packages to a new neighborhood. Despite the challenges of an unfamiliar route, Vanessa is determined to provide reliable service to her customers.

The ad begins with Vanessa setting out on her new route, navigating streets and alleys she's never seen before. She experiences unexpected obstacles such as a steep hill and a barking dog, but she doesn't give up. With her GPS and determination, she delivers each package on time, bringing a smile to her customers' faces.

Throughout the advertisement, a voiceover explains the importance of the postal service and how it connects people from all walks of life. It highlights the dedication of mail carriers like Vanessa who work tirelessly to deliver packages to people's doorsteps.

The message of the 'New Routes' ad is clear: the USPS is committed to providing reliable service no matter where you live, and its hard-working staff is making it happen. The ad celebrates the postal service's legacy and emphasizes its role in connecting communities across America.

Overall, the 'New Routes' USPS TV spot is an inspiring tribute to the postal service, its employees, and the important role it plays in our daily lives.

USPS TV commercial - New Routes produced for USPS was first shown on television on April 18, 2021.

Frequently Asked Questions about usps tv spot, 'new routes'

The USPS turned to television to tell customers it is making changes to how it moves packages. In a new ad, a narrator says, “We're reinventing our network. Fast. Reliable.

All deliveries should be made by 5:00 p.m. local time Monday through Saturday. Unusual circumstances (such as traffic, staffing fluctuations, severe weather, natural disaster, changes in carrier route, etc.) can cause deliveries to be made after this time.

Your package could be stuck in transit for many reasons: loss, damage, or even a USPS tracking system failure. More likely, though, the short-staffed US Post Office has misplaced, mislabelled, or simply overlooked your package. This means it can be located easily enough once you call attention to its absence.

I Like to Move It Soundtrack. The soundtrack is the 1993 hit song “I Like to Move It” by Reel 2 Real, featuring ragga vocals by rapper The Mad Stuntman.

Purpose is to convince the target audience to buy a product. able to explain that most TV commercials are created to persuade people to buy products or services.

TV advertising naturally increases sales for your business. It helps show consumers what your brand can offer and encourages them to take more interest in your business and your brand.

Domestic USPS Delivery Times Per Service

Mail ClassEstimated Delivery TimeEstimated Cost
Priority Mail Regional Rate1 – 3 business days$9.98
First class Package Service1 – 3 business days$3.80
Parcel Select2 – 8 business daysN/A
USPS Retail Ground2 – 8 business days$7.50

USPS Mail Types

  • First-Class Mail:1-3 business days.
  • Priority Mail: 1-3 business days.
  • Priority Mail Express: 1-2 Days Guaranteed.
  • Marketing Mail Express: 2-10 days.
  • USPS Retail Ground: 2-8 business days.

Depending on the courier service provider, shipping method, and services (e.g., FedEx SameDay service, United States Postal Service First-Class Mail, etc.), it may take from several hours to up to a few days, even weeks. This is true for both major shipping couriers but also smaller shipping companies.

If you've waited longer than five days for the First class and priority mails and more than two weeks for the other mail classes, then something is amiss. Contact your Courier and inform them your USPS package is not moving or is stuck in transit.

Marketing ditties once had a distinctive, hokey sound, but today's advertisers have ditched them for standard pop songs. Most Americans can recite their share of jingles.

In the early 1990s, the United States Postal Service (USPS) adopted the catchy slogan of “We Deliver for You.” And deliver they do. As their long-standing creed says: “Neither snow nor rain nor heat nor gloom of night stays these couriers from the swift completion of their appointed rounds.”

Videos

Watch USPS TV Commercial, 'New Routes'

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Actors

Actors who starred in USPS TV Spot, 'New Routes'

Martin Dorsla photo
Advertisers

Advertisers of the USPS TV Spot, 'New Routes'

USPS TV commercial - New Routes
USPS

About USPSThe United States Postal Service , commonly referred to as USPS, is an independent agency of the United States federal government responsible for providing postal service in the United State...

Agenices

Agenices of the USPS TV Spot, 'New Routes'

USPS TV commercial - New Routes
Universal McCann (UM)

Universal McCann (UM) is a global media agency that provides marketing and advertising services to help clients future-proof their businesses. The company was founded in 1999 and has its headquarters...

Products

Products Advertised

USPS Priority Mail Flat-Rate Boxes
TV commercials

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