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What the Irwin Tools Vise-Grip Locking Multi-Pliers TV commercial - Grunt is about.

In the realm of handy tools, Irwin Tools Vise-Grip Locking Multi-Pliers reign supreme. And in their latest TV spot titled 'Grunt,' they leave no doubt as to why.

The commercial opens with a rugged outdoorsman, clad in flannel and sporting a well-worn beard, wrestling with various challenges that Mother Nature has thrown his way. From stubborn bolts to tangled wires, this determined individual tackles every obstacle with unparalleled grit and determination. But, it's the Irwin Tools Vise-Grip Locking Multi-Pliers that truly steal the show.

As the camera zooms in, we see the viselike jaws of the multi-pliers locking firmly onto whatever the protagonist is grappling with. With each squeeze of the handle, a resounding grunt echoes through the forest, symbolizing the sheer force and strength this tool possesses. It is a testament to the tenacity and power that Irwin Tools brings to the table.

The commercial then transitions to a montage of various scenarios where the versatile locking multi-pliers are showcased. From effortlessly loosening rusted nuts to clamping down on unruly wires, these pliers have an answer for every challenge. And each time they are used, a satisfying grunt reverberates through the air, a sonic representation of the tool's undeniable force.

Accompanied by an energizing soundtrack, the commercial captures the attention of viewers, showcasing the dynamic capabilities of the Irwin Tools Vise-Grip Locking Multi-Pliers. The rugged outdoorsman becomes a hero in his own right, armed with this remarkable tool.

The spot concludes with the tagline, "Irwin Tools: Where Grunt Meets Greatness." It encapsulates the essence of the brand and the relentless power of their tools. It's a powerful message that resonates with anyone who appreciates the synergy between strength and effectiveness.

The 'Grunt' TV spot for Irwin Tools Vise-Grip Locking Multi-Pliers leaves an indelible impression on viewers. It not only highlights the tool's versatility and power but also serves as a reminder that conquering life's challenges requires determination and the right tools by your side.

Irwin Tools Vise-Grip Locking Multi-Pliers TV commercial - Grunt produced for Irwin Tools was first shown on television on November 29, 2015.

Frequently Asked Questions about irwin tools vise-grip locking multi-pliers tv spot, 'grunt'

Irwin Vise-Grip pliers and grippers have been used by professionals since 1924. These handy locking tools are made to provide superior locking force via slim profile noses and sturdy non-slip handles.

You need a vice grip! Also known as mole wrenches, mole grips, or locking pliers, vice grips have a locking feature allowing them to clamp tight and lock, helping you make a good cut, get current measurements, free a stripped bolt, and more.

China In 2003, the company officially changed its name to Irwin Industrial Tool Company. In 2008, Irwin announced the closing of its DeWitt, Nebraska plant, ending 80 years of American production for Vise-Grips, citing a necessity to move production to China "to keep the Vise-Grip name competitive."

Vise-grips also called locking pliers are across between clamps and pliers. They are essentially hand held clamps. They're very useful in situations.

Beginning in 1885, with the development of the first IRWIN Auger Bit, and progressing with the introduction of Vise-Grip Locking Tools, SPEEDBOR Flat Bits, MARATHON Saw Blades, and QUICK-GRIP Bar Clamps, IRWIN has been at the forefront of the industry, creating superior tools for the professional tradesman.

William Petersen William Petersen was a Danish immigrant who invented the first locking pliers in his blacksmith shop, and began selling them from the trunk of his car to farmers and people in surrounding towns. He patented his new idea and called it Vise-Grip.

Multi Grip connectors are strong and cost-effective brackets with multiple uses for structural connections in timber roofs, walls, floors and general construction framing. They can be used anywhere a timber connection is required and are a simple, fast solution for joining timber components in high load applications.

Great for securely gripping and torqueing multiple surface shapes, including round pipes, square, or hex bolts. The jaw mechanism naturally grips tighter as more torque is applied to the tool, resulting in more clamping power. Tightens to draw material closer together and loosens to provide a controlled release.

Where are Irwin Tools Made? We manufacture here in the U.S. and throughout the world.

A vise, sometimes called the third hand, is an indispensable tool in the tool room or workshop. Vises are usually mounted on workbenches or similar firm supports to hold material in place. Most vises can be used for a wide variety of work.

Where are Irwin Tools Made? We manufacture here in the U.S. and throughout the world.

  • BOSCH.
  • DEWALT.
  • HITACHI.
  • DONCHENG.
  • CUMI.
  • FERM.
  • BLACK & DECKER.
  • KPT.

Videos

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Advertisers

Advertisers of the Irwin Tools Vise-Grip Locking Multi-Pliers TV Spot, 'Grunt'

Irwin Tools Vise-Grip Locking Multi-Pliers TV commercial - Grunt
Irwin Tools

Irwin Tools is a leading manufacturer and distributor of hand tools and power tool accessories, based in the United States. The company was founded in 1885 by Charles Irwin and has since become a hous...

Products

Products Advertised

Irwin Tools Vice-Grip
TV commercials

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