What the REXULTI TV commercial - On the Outside is about.

REXULTI is a medication used to treat various mental health and mood disorders. The REXULTI TV spot, 'On the Outside,' is a powerful and inspiring advertisement highlighting the struggles people with mental health conditions may face in their daily lives.

The ad begins with a young man sitting alone on a park bench, looking sad and disconnected from the world around him. He looks at the people around him enjoying the outdoors, but seems unable to join in. The voiceover explains that this is how it feels to live with a mental health condition like depression or bipolar disorder. The ad then shows the same man living his life to the fullest after finding the right treatment with REXULTI.

We see him walking confidently through the city, interacting with people, enjoying a concert with friends, and generally living a full and happy life. The message of the ad is simple but impactful: people should not have to suffer silently with mental health conditions when effective treatment options like REXULTI are available.

The ad is effective in its use of simple but powerful imagery, showing the stark contrast between the man's life before and after treatment. It leaves a powerful impression on viewers, encouraging people to take their mental health seriously and seek out treatment that can help them live the life they deserve.

REXULTI TV commercial - On the Outside produced for REXULTI was first shown on television on May 25, 2021.