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What the BEHR Paint TV commercial - Tough as Walls: New Lower Price is about.

Title: BEHR Paint TV Spot: "Tough as Walls: New Lower Price"

Introduction:In a world where walls hold stories, memories, and protection, finding a paint that can withstand the test of time is essential. Enter the BEHR Paint TV Spot: "Tough as Walls: New Lower Price." This revolutionary advertisement showcases the durability and affordability of BEHR Paint, a brand that understands the importance of a strong foundation for any space.

Scene 1: A Weathered RoomThe TV spot opens with a weathered room, showcasing chipped paint, stains, and signs of wear and tear. The viewer can sense the room's history, with each mark telling a different tale. The voiceover begins, emphasizing the significance of choosing a paint that can withstand the test of time.

Voiceover:"Every wall tells a story. From the laughter-filled moments to the ups and downs, your walls have been with you through it all. But what about your paint? Shouldn't it be as tough as the memories it holds?"

Scene 2: Introducing BEHR PaintThe camera pans to reveal cans of BEHR Paint, showcasing the vast array of colors and finishes available. The smooth, desirable texture of the paint catches the viewers' attention, creating a sense of curiosity and intrigue. A sense of excitement begins to fill the air with the promise of transformation.

Voiceover:"Introducing BEHR Paint. Our mission is simple – to provide you with a paint that is not only durable but also affordable."

Scene 3: The Painting ProcessWith upbeat music playing in the background, skilled painters swiftly apply BEHR Paint to the walls, transforming the weathered room into a vibrant space. The application process is quick and seamless, demonstrating BEHR Paint's ease of use.

Voiceover:"With BEHR Paint, your walls become a canvas for self-expression. Whether it's for your home, office, or any other space, our paint is designed to stand the test of time."

Scene 4: Durability TestingThe TV spot cuts to a series of durability tests, demonstrating BEHR Paint's strength and resilience. From scratch-resistant surfaces to cleaning ease, each test showcases the paint's ability to maintain its beautiful appearance even under challenging conditions.

Voiceover:"From scuffs to spills, BEHR Paint can handle it all. Our formula is engineered to be tough. Walls protected by BEHR Paint will remain vibrant and fresh, no matter what life throws your way."

Scene 5: New Lower PriceAs the advertisement nears its conclusion, the TV spot focuses on the exciting news of a new lower price for BEHR Paint. The lowered cost invites homeowners, renters, and artists alike to experience the exceptional quality and durability of BEHR Paint without breaking the bank.

Voiceover:"And now, there's even better news. We've lowered our prices, making BEHR Paint more accessible than ever before. Your dream space can now become a reality without compromising quality or budget."

Conclusion:The BEHR Paint TV Spot: "Tough as Walls: New Lower Price" encapsulates the essence of durability, affordability, and self-expression. By showcasing the transformative power of BEHR Paint, the advertisement inspires viewers to create spaces that reflect their unique stories while promising them a lasting, beautiful finish. With the new lower price option, the TV spot invites everyone to embrace the journey of transforming their walls into art that can endure the test of time.

BEHR Paint TV commercial - Tough as Walls: New Lower Price produced for BEHR Paint was first shown on television on September 22, 2019.

Frequently Asked Questions about behr paint tv spot, 'tough as walls: new lower price'

George Hamilton (actor)

George Hamilton
BornAugust 12, 1939 Memphis, Tennessee, U.S.
OccupationActor
Years active1952–present
SpouseAlana Stewart ​ ​ ( m. 1972; div. 1975)​

in 1947 Founded in 1947, Behr Paint Company is one of the largest manufacturers of paints, primers, decorative finishes, stains, surface preparation and application products for do-it-yourselfers and professionals in the United States, Canada, Mexico, China and Chile.

BEHR PREMIUM PLUS Exterior is a 100% Acrylic, low VOC formula designed for a long-lasting finish that resists moisture, fading & stains and provides a mildew and corrosion resistant finish. It delivers exceptional hide and excellent touch-up while also providing comprehensive all-climate protection.

Behr's Premium Ultra paint is their most well-known product. Additionally, it provides substantial coverage, largely due to the paint being among the thickest on the market. Behr doesn't offer as many color selections as some rivals is one of its downsides.

Otho Behr, Jr. Behr (paint)

Bucket of Behr paint
Founded1947
FounderOtho Behr, Jr.
Headquarters1801 E. Saint Andrews Place Santa Ana, California 92705 U.S.
Key peopleJeff Filley, (President)

Jeff Filley BEHR Key Executives. Jeff Filley serves as the CEO / President of BEHR. Jon Sullivan serves as the SVP & CFO of BEHR. Mike Pugliese serves as the Vice President Operations of BEHR.

The Santa Ana, Calif. -based company, and maker of the most trusted paint brand in America BEHR®, along with the KILZ® and WHIZZ® brands, are dedicated to meeting the project needs of DIYers, designers and professional paint contractors with an unwavering commitment to quality, innovation, and value.

Paint Company Purchased by Masco : Acquisition: Santa Ana-based Behr Process is one of five Home Depot suppliers bought for $3.5 billion in stock and cash.

BEHR PREMIUM Interior/Exterior Urethane Alkyd Semi-Gloss Enamel provides the performance of a traditional oil-based paint with the ease of use and convenience of a water-based paint. This professional quality finish offers outstanding flow & leveling and excellent adhesion.

Lucite Exterior Paint features a 100% acrylic latex formula. Lucite Exterior is not only durable – it's easy to apply and easy on the budget.

250 to 400 Sq. Ft. One gallon of Interior BEHR ULTRA® SCUFF DEFENSE™ Paint and Primer, or BEHR PREMIUM PLUS® is enough to cover 250 to 400 Sq. Ft. of surface area with one coat.

two years Behr's water-based paints should be good for two years, says Edrosa, while Sherwin-Williams' cans boast a three-year shelf life, says Fiorilli.

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Actors

Actors who starred in BEHR Paint TV Spot, 'Tough as Walls: New Lower Price'

Eric Casalini photo
Raylee Harris photo
Advertisers

Advertisers of the BEHR Paint TV Spot, 'Tough as Walls: New Lower Price'

BEHR Paint TV commercial - Tough as Walls: New Lower Price
BEHR Paint

Overview of BEHR PaintBEHR Paint is a leading manufacturer of interior and exterior paints, wood stains, and other coating products. The company was founded in 1947 and is headquartered in Santa Ana,...

Agenices

Agenices of the BEHR Paint TV Spot, 'Tough as Walls: New Lower Price'

BEHR Paint TV commercial - Tough as Walls: New Lower Price
Haworth Marketing & Media

Haworth Marketing & Media is a leading advertising and marketing agency based in Minneapolis, Minnesota. The company was founded in 1970 by Tom Haworth and has since grown to become a nationally recog...

BEHR Paint TV commercial - Tough as Walls: New Lower Price
Peterson Milla Hooks

Peterson Milla Hooks (PMH) is a highly creative brand agency based in Minneapolis, Minnesota. It was founded in 1995 by Dave Peterson, Jill Milla, and Steve Hooks, who shared a passion for innovative...

Products

Products Advertised

BEHR Paint Ultra Stain-Blocking Paint & Primer in One
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511 November 29, 2021