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What the American Family Insurance TV commercial - Dance Competition is about.

The American Family Insurance TV spot 'Dance Competition' is a heartwarming ad that features the song 'Funky Town' by Lipps Inc. The ad starts with a group of diverse kids practicing and preparing for a dance competition. While they take a break, they notice a group of adults dancing in their own competition without any inhibition or self-consciousness.

The kids initially find the adult's movements amusing and silly, but as they watch them come alive on the dance floor, they begin to feel inspired. The ad beautifully captures the message that it's never too late to live life, have fun and follow your passion.

As the adults finish their dance, a young boy approaches them and asks, "Wanna help us win a competition?" The ad ends with American Family Insurance's brand message- "Protecting Dreams for Generations" and their tagline "Insure carefully, dream fearlessly".

The ad is powerful because it connects with viewers on an emotional level, reminding them that while American Family Insurance is there to protect their dreams and aspirations, it is up to the individual to take a chance, dream big and go after what they want. Overall, the message is that no matter what stage of life you're in, it's never too late to live with a little more passion, joy, and fun.

American Family Insurance TV commercial - Dance Competition produced for American Family Insurance was first shown on television on December 4, 2022.

Song from commercial American Family Insurance TV Spot, 'Dance Competition' Song by Lipps Inc.

Funkytown is a popular disco/funk song by the American band Lipps Inc. The song was released in 1980 as the second single from their debut album "Mouth to Mouth." It was written and produced by Steven Greenberg , a songwriter and producer from Minneapolis.

The song gained widespread popularity and became a disco anthem, reaching the top of the charts in multiple countries, including the United States, Canada, and the United Kingdom. It is known for its catchy melody, infectious groove, and memorable lyrics.

Lyrics and Meaning: The lyrics of "Funkytown" express a desire to escape to a vibrant and energetic city where the music and atmosphere are lively and exciting. The song's chorus, "Gotta make a move to a town that's right for me , Town to keep me movin', keep me groovin' with some energy," reflects the longing for a place where the music and rhythm can keep the spirit alive.

The song's lyrics can be interpreted as a metaphor for seeking a place or state of mind where one can feel free , express themselves, and enjoy life to the fullest.

Impact and Legacy: "Funkytown" is considered one of the iconic disco songs of the 1980s. Its catchy melody and danceable rhythm made it a staple in discotheques and parties of the era. The song's popularity has endured over the years, and it continues to be played at events and enjoyed by audiences worldwide.

The success of "Funkytown" propelled Lipps Inc. to international fame, and the song remains their most well-known and recognizable hit. It has been covered and remixed by various artists, further solidifying its status as a disco classic.

Notable Facts: - Steven Greenberg wrote "Funkytown" when he became bored with Minneapolis and wanted to move to New York , which he called "Funkytown."- Cynthia Johnson provided the vocals for the song, delivering the energetic and soulful performance that contributed to its appeal.- The song's distinctive synth bassline and catchy guitar riffs are memorable elements that have contributed to its enduring popularity.

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Videos

Watch American Family Insurance TV Commercial, 'Dance Competition'

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Actors

Actors who starred in American Family Insurance TV Spot, 'Dance Competition' Song by Lipps Inc.

Audrina Miranda photo
Advertisers

Advertisers of the American Family Insurance TV Spot, 'Dance Competition' Song by Lipps Inc.

American Family Insurance TV commercial - Dance Competition
American Family Insurance

American Family Insurance is an insurance company that has been providing insurance services to its clients for over 90 years. The company was founded in Madison, Wisconsin and has grown to become the...

Agenices

Agenices of the American Family Insurance TV Spot, 'Dance Competition' Song by Lipps Inc.

American Family Insurance TV commercial - Dance Competition
BBDO

BBDO is a global advertising agency with a rich history and proven track record of success. Founded in 1891, BBDO has grown to become one of the largest advertising agencies in the world, with over 15...

American Family Insurance TV commercial - Dance Competition
Mindshare

Mindshare is a global media agency that helps brands to grow and thrive in the fast-paced and ever-changing world of advertising. Founded in 1997, the agency has a strong presence in more than 80 coun...

Products

Products Advertised

American Family Insurance Home and Auto Insurance Bundle
American Family Insurance Home Insurance
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