What the Bridgestone Tires Dueler H/L Alenza Plus TV commercial - Go Ft. Larry Fitzgerald is about.

Bridgestone Tires premiered a new TV Spot featuring the Arizona Cardinals' wideout, Larry Fitzgerald. The advert showcases the Bridgestone Dueler H/L Alenza Plus tires, and how they can help you "go" anywhere and everywhere.

The commercial opens with Fitzgerald standing next to his car, putting groceries in the trunk, when his phone receives a notification. The alert, informing him of a mandatory team meeting in an hour, makes Fitzgerald throw groceries into the trunk hastily and jump into the driver's seat. The ad immediately highlights the Bridgestone Dueler H/L Alenza Plus tire's durability and safety features as Fitzgerald races against the clock.

The Bridgestone Dueler H/L Alenza Plus tires provide long-lasting performance and superior handling on any terrain. The tires are made with Bridgestone's new "Ever-Black" Technology that helps resist fading and wear and tear, ensuring a long-lasting life. The tires' optimized tread design helps deliver exceptional traction in any weather condition, enabling Fitzgerald to drive with confidence, regardless of the road condition.

The ad's soundtrack, Slow Bros' "Go," ramps up as Larry Fitzgerald puts the pedal to the metal while driving through dirt roads and a forest area. The camera zooms in as the tires gripped and smoothened on uneven terrain, further showcasing the Dueler H/L Alenza Plus's superior handling. We then see the Arizona Cardinals' wideout arrive at the team facility right on time.

The ad ends with a view of Fitzgerald's car parked outside the Arizona Cardinals' training facility. The voice-over concludes the commercial, saying, "Bridgestone Dueler H/L Alenza Plus, for drivers who want to go anywhere and everywhere."

Bridgestone Tires Dueler H/L Alenza Plus TV commercial - Go Ft. Larry Fitzgerald produced for Bridgestone was first shown on television on October 2, 2016.