Creative Agency: Emotive Australian stars - actress, author and podcaster Miranda Tapsell and comedian, actor and podcaster Josh Thomas - have teamed up with Audible and a host of local talent to invite Aussies to explore the Home of Storytelling in a new brand campaign via Emotive.

Rick Lewis More About Rick Lewis He is also the voice behind the two iconic phrases “This is Audible” and “Audible hopes you have enjoyed this program.” Like everyone in those early Audible days, Lewis did a little of everything, from content acquisition to user testing.

Amazon's Audible has a U.S. market share in the audiobook publishing category of 63.4% as of 2022. U.S. Audiobook publishing generated $1.6 billion as of 2021. Around $1.01 billion of this figure was generated by Audible sales, based on market share. Audible's revenue makes up 4.2% of Amazon's book publishing revenue.

George Guidall The prolific narrator has been the voice behind many of the longest running and most popular mystery and thriller series.

Finally, Audible has established partnerships with major publishers, allowing them to offer exclusive content and discounts. All of these factors have helped make Audible one of the most successful audiobook services on the market.

There is no surprise that the highest percentile (57%) of audiobook listeners are people under the age of forty-five, with the largest individual growth being in the eighteen to twenty-four age range. Why is this interesting? Well, traditionally, young people do not buy books.

First, Audible offers a wide selection of audiobooks, podcasts, and other audio content, making it easy for customers to find something they like. Second, Audible offers a subscription model that allows customers to access unlimited content for a low monthly fee.

If you're just starting out, expect to offer a PFH rate between $10 and $100; more experienced narrators receive between $100 and $350 per finished hour. Royalty share: Audiobook narrators can receive a royalty share, which translates to about two dollars per sale, or a quarter of the overall profits the title makes.

Of course, Audible uses digital advertising through various marketing channels, including LinkedIn, Facebook, Instagram, Twitter, YouTube, and TikTok, to reach its target audience with sponsored posts such as Facebook Ads, videos and other content that highlights the benefits of audiobooks or popular books on the ...

Edison found that 89% of the 12-34 age group listened to audio online in the previous month, up from 87% in 2022 and 86% in 2021. The 35-54 age group's monthly listenership rate improved from 72% in 2021 to 81% in 2022 and 85% this year.

Audiobook listening demographics

How Much Do Audible Narrators Get Paid? Not all Audible narrators get paid the same. If you are starting out, you may make only about $10 an hour for your time. However, a more experienced narrator may drive hundreds of dollars per hour.