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What the T-Mobile Super Bowl 2016 TV commercial - Drop the Balls is about.

In 2016, T-Mobile showcased an unforgettable and hilarious Super Bowl TV spot titled "Drop the Balls," featuring the legendary host, Steve Harvey. This bold and playful commercial left audiences in stitches as it blended humor with a cheeky nod to Harvey's infamous Miss Universe mistake.

The advertisement begins with a vibrant backdrop of lights and an excited crowd anticipating a game of black and white pachinko. As the lively atmosphere builds, Steve Harvey, dressed in his signature dapper suit, steps onto the stage, exuding confidence and charm.

Addressing the camera with his unmistakable charisma, Harvey confesses, "For the first time ever, we're gonna see who gives you more." This statement piques the curiosity of viewers, as they eagerly anticipate the twist that T-Mobile is known for delivering.

Suddenly, a massive wall covered in balls emerges from above, symbolizing the choices available to consumers regarding wireless carriers. The crowd's excitement grows palpable, and Steve Harvey himself seems both thrilled and perplexed by the massive contraption before him.

In a tongue-in-cheek reference to his infamous Miss Universe mix-up, Harvey proclaims, "It's so confusing; they all claim to be the best, but what if I showed you the network that's actually the best?" This playful self-awareness captures the attention of the audience, setting the stage for an unforgettable and comical unveiling.

Steve Harvey confidently approaches the wall of balls, teasingly announcing that he knows how to "handle balls" in his distinctive, charismatic style. As he fumbles with the controls, the balls representing other wireless carriers begin to fall and disappear from the wall one by one.

With each successful removal of competitor balls, Steve Harvey's charm and wit shine through, captivating the audience as they erupt in laughter. The commercial cleverly plays on the allusion to dropping the balls that caused an international sensation during the Miss Universe pageant, further cementing T-Mobile's reputation for bold and memorable marketing campaigns.

As the last ball representing T-Mobile remains, Steve Harvey triumphantly proclaims, "There you have it, folks. T-Mobile is the winner!" The crowd, fully engaged in this entertaining spectacle, cheers enthusiastically, signifying the audience's newfound appreciation for T-Mobile's prowess in the wireless carrier industry.

This T-Mobile Super Bowl 2016 TV spot brilliantly showcased the brand's ability to captivate viewers through humor, storytelling, and an unexpected twist involving the charming Steve Harvey. The advertisement left a lasting impression, not only because of its undeniable entertainment value but

T-Mobile Super Bowl 2016 TV commercial - Drop the Balls produced for T-Mobile was first shown on television on February 6, 2016.

Frequently Asked Questions about t-mobile super bowl 2016 tv spot, 'drop the balls' featuring steve harvey

John Travolta, Zach Braff & Donald Faison in T-Mobile Super Bowl Ad – Billboard.

$7 million Nine-time Academy Award nominee and massive Eagles fan Bradley Cooper shared the small screen with his mother on Sunday in an ad for telecommunications giant T-Mobile. The spot aired during the first quarter. A 30-second commercial during the big game costs a record-high average of $7 million, according to Forbes.

In 2023, a 30-second Super Bowl commercial costs a record-high average of $7 million, according to Forbes. In 2022, a 30-second commercial slot during the Super Bowl was $6.5 million, which was an increase from the $5.5 million asked for in 2021. Here were the prices in some recent previous years: 2020: $5.6 million.

T-Mobile's latest commercial was a family affair for Bradley Cooper and his mom. The actor, 48, starred in a hilarious new Super Bowl spot with his mother Gloria Campano to promote T-Mobile's 5G services.

Six months after Olivia Newton-John's death, actor John Travolta is paying tribute to his late Grease costar with a sweet recreation of their iconic "Summer Nights" duet in new Super Bowl commercial for T-Mobile.

Kansas City Chiefs quarterback Patrick Mahomes took to Instagram on Thursday to share his latest commercial for T-Mobile and made fun of himself by calling the shoot "one of my weirdest practices." Mahomes, 27, is a star on and off the field.

John Travolta, Donald Faison, Zach Braff Praise Super Bowl Commercial.

$42,500 The first 30-second ad for Super Bowl I between the Green Bay Packers and Kansas City Chiefs cost $42,500. With inflation adjustments, it would have cost $372,390.34.

Why are Super Bowl ads so expensive? There is a simple answer to this question, and I think we all can guess what that is: viewership. Since the Super Bowl is one of the most-watched broadcasts on television every year, there is no better platform to reveal fresh advertisements to the world.

According to Kantar research, the 2021 Super Bowl ads delivered an average return on investment (ROI) of $4.60 per dollar spent, with many brands in the double digits. Based on this data, many marketers come to the conclusion that an investment in the Super Bowl is justified based on the attention and impact.

Diana Flores Diana Flores, the flag-football star who headlined a viral ad during Sunday's Super Bowl, hopes the message of women's empowerment in sports resonates beyond the TV spot.

Diana Flores, star of the NFL's Super Bowl ad, on making change for women in sports.

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Actors

Actors who starred in T-Mobile Super Bowl 2016 TV Spot, 'Drop the Balls' Featuring Steve Harvey

Steve Harvey photo
Advertisers

Advertisers of the T-Mobile Super Bowl 2016 TV Spot, 'Drop the Balls' Featuring Steve Harvey

T-Mobile Super Bowl 2016 TV commercial - Drop the Balls
T-Mobile

T-Mobile is a renowned telecommunications company that has made a significant impact in the wireless industry. With its bold and innovative approach, T-Mobile has positioned itself as a major player i...

Agenices

Agenices of the T-Mobile Super Bowl 2016 TV Spot, 'Drop the Balls' Featuring Steve Harvey

T-Mobile Super Bowl 2016 TV commercial - Drop the Balls
Initiative

A company initiative is a pro-active effort undertaken by a business to achieve a specific objective or goal. These initiatives can vary widely in scope and focus, including everything from internal p...

T-Mobile Super Bowl 2016 TV commercial - Drop the Balls
MRY

MRY is a dynamic creative agency that is headquartered in New York and is part of the Publicis Groupe. The company works with some of the leading brands to generate innovative solutions that resonate...

T-Mobile Super Bowl 2016 TV commercial - Drop the Balls
Publicis

Publicis is a multinational advertising and public relations company headquartered in France. The company is one of the oldest and largest marketing and communications organizations in the world, with...

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T-Mobile 4G LTE Data
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