What the NBA All World TV commercial - Three-Point Contest is about.

In NBA's All World TV spot "Three-Point Contest," viewers are treated to a thrilling display of basketball prowess by none other than Karl-Anthony Towns. The spot opens on a dimly lit, industrial-style basketball court as Towns warms up with a few shots from the three-point line. With each shot, the ball swooshes cleanly through the net, giving viewers an early indication of the power and accuracy of the Minnesota Timberwolves star.

As the music builds, the spot cuts to a montage of Towns exhibiting his sharpshooting skills in a range of different settings -- in the gym, on the street, and even in a dramatic slow-motion shot in the middle of a game. Each time, we see the same fierce concentration on Towns' face as he takes aim and releases the ball with the silkiest touch.

Cutting back to the dimly lit court, we see Towns facing off against a series of challengers in an increasingly high-pressure three-point contest. From the start, Towns is in the zone, sinking shot after shot with laser-like precision. As his opponents falter, Towns only seems to get stronger, fending off the sweat and pressure with ease.

Throughout the spot, the viewer is treated to an up-close and personal look at Towns' skills and attitude on the court. Whether sinking a shot from deep or staring down his opponents with steely reserve, he emits an aura of pure confidence and determination that makes him a beloved figure in the league.

Finally, as the three-point contest reaches its climax, Towns nails a final shot from the logo to secure the win, the music swells, and he hurls the ball into the crowd, grinning from ear to ear. It's a triumphant moment that perfectly encapsulates the spirit of the NBA and the joy of watching truly elite players perform at the highest level.

NBA All World TV commercial - Three-Point Contest produced for Niantic was first shown on television on January 25, 2023.