The Champagne of Bottled Beer. With its high level of carbonation and clear color, similar to that of Champagne, the winning name that was chosen was Miller High Life, with the slogan, “The Champagne of Bottled Beer.” Originally bottled in mini “champagne” bottles to set it apart from other beers, Miller High Life is the longest running product from ...

Windell Dwain Middlebrooks, Jr. Windell Dwain Middlebrooks, Jr. Most famous as a TV pitchman for Miller High Life beer, Middlebrooks also starred in The Suite Life on Deck and Body of Proof.

In 1903, the company introduced its flagship brand, “Miller High Life,” which they began billing as “The Champagne of Bottled Beer” and advertising with the iconic “Girl on the Moon” in 1907. Miller restructured its operations to survive Prohibition, producing malt syrup, sodas, and near beer, among other items.

A favorite among bartenders, brewers, and beer lovers in general, Miller High Life was launched as Miller Brewing Company's flagship beer in 1903.

Great Taste, Less Filling Great Taste, Less Filling – Miller Light Slogan History.

Commercial Description: A favorite among bartenders, brewers, and beer lovers in general, Miller High Life was launched as Miller Brewing Company's flagship beer in 1903. Its crisp, easy-drinking flavor is the epitome of the American lager category.

Since 1907, the Miller High Life Girl on the Moon has been a mystery. Some say it is supposed to be the founder, Frederick Miller's granddaughter. According to company legend, Miller's advertising manager got lost in the woods of Wisconsin when he saw a crystal-clear vision of the girl on the moon.

So when Belgian customs officials intercepted a shipment of Miller High Life headed for Germany, the Comité Champagne - which is charged with defending the interests of France's Champagne industry - ordered them destroyed.

Since 1907, the Miller High Life Girl on the Moon has been a mystery. Some say it is supposed to be the founder, Frederick Miller's granddaughter. According to company legend, Miller's advertising manager got lost in the woods of Wisconsin when he saw a crystal-clear vision of the girl on the moon.

Commercial Description: A favorite among bartenders, brewers, and beer lovers in general, Miller High Life was launched as Miller Brewing Company's flagship beer in 1903. Its crisp, easy-drinking flavor is the epitome of the American lager category.

American-style Lager Miller High Life is an American-style Lager. Balanced, approachable and refreshing, it's known for its perfect storm of tiny bubbles. For more than 100 years, Miller High Life has been known as the Champagne of Beers, and it's been served in the same iconic bottle since 1903.