The campaign, titled 'Find your in,' follows a young girl loitering in a laundromat. Her ennui is interrupted when a LinkedIn notification pops up on a phone next to her, which prompts her to think about who she will become when she grows up.

An advertising message is an idea an advertiser wants to communicate to their target audience. Its goal is to convince people to perform a certain action, such as registering, purchasing something, or making a reservation.

The mission of LinkedIn is simple: connect the world's professionals to make them more productive and successful.

In media, the target audience refers to the person or group for whom a message is created. Some messages, like personal email or thank-you notes, target just one person.

An advertising campaign is a marketing ad or a set of advertisements targeted at particular audience segments. Their main goal is to increase conversions. The success of an ad campaign depends on the choice of a channel, strategy, and tactics.

A profile summary is a brief description of your qualifications, experience and accomplishments relevant to the job you are applying for.

LinkedIn was launched in 2003 and is the world's largest professional network with over 740 million members in more than 200 countries and territories. LinkedIn was founded in December 2002 by Reid Hoffman and a team of entrepreneurs, including Jean-Luc Vaillant, Konstantin Guericke, Eric Ly, and Allen Blue.

Demographic, psychographic, geographic, and behavioral are the four pillars of market segmentation, but consider using these four extra types to enhance your marketing efforts.

Your target audience refers to the specific group of consumers most likely to want your product or service, and therefore, the group of people who should see your ad campaigns. Target audience may be dictated by age, gender, income, location, interests or a myriad of other factors.

An advertising message is an idea an advertiser wants to communicate to their target audience. Its goal is to convince people to perform a certain action, such as registering, purchasing something, or making a reservation.

Advertising has three primary objectives: to inform, to persuade, and to remind. Informative Advertising creates awareness of brands, products, services, and ideas. It announces new products and programs and can educate people about the attributes and benefits of new or established products.

What to say

1. Describe what makes you tick. Passion is the heart of some of the best summaries.
2. Explain your present role. Put your job title aside and describe what you do in simplest terms.
3. Frame your past.
4. Highlight your successes.
5. Reveal your character.
6. Show life outside of work.
7. Tell stories.
8. Ask for what you want.