The Shack Apparently, RadioShack doesn't mind becoming simply The Shack. The communications retailer launched a rebranding campaign Aug. 6 with the slogan, "Our friends call us The Shack." It's not an official corporate name change, just a change in the way the company refers to itself.

By the mid-2000s, RadioShack was facing financial decline. In February 2015, after years of management crises, poor worker relations, diminished revenue, and 11 consecutive quarterly losses, RadioShack was delisted from the New York Stock Exchange and subsequently filed for Chapter 11 bankruptcy.

Unicomer Group Unicomer Group has taken over from Retail Ecommerce Ventures, which first acquired the retailer's IP in 2020.

The company had too many stores that cannibalized revenues from each other and generated losses. RadioShack failed to adapt and stay relevant when most electronics sales shifted online, and the retailer was stuck in brick-and-mortar locations only.

There are still about 400 RadioShack authorized dealers who are part of a program that the old RadioShack, and before it Tandy Corp., developed and expanded especially in smaller towns without a big box electronics store.

The company had too many stores that cannibalized revenues from each other and generated losses. RadioShack failed to adapt and stay relevant when most electronics sales shifted online, and the retailer was stuck in brick-and-mortar locations only.

The company operated too many stores in close proximity, leading to sales cannibalization and inefficiencies. In 2015, RadioShack filed for bankruptcy, and its brand was sold off to various entities around the world.

In November 2020, RadioShack's intellectual property and its remaining operations - about 400 independent authorized dealers, about 80 Hobbytown USA affiliate stores, and its online sales operation - were purchased by Retail Ecommerce Ventures (REV), a Florida-based company that had previously purchased defunct retailers ...

Fort Worth, TXRadioShack / Headquarters

So does Radio Shack still exist? Short answer: Radio Shack proper still lives online, albeit with a slimmer catalog. Meanwhile, about 400 stores bearing the Radio Shack name operate independently of REV, Associated Press reports.

Unicomer GroupRadioShack / Parent organization Unicomer Group has taken over from Retail Ecommerce Ventures, which first acquired the retailer's IP in 2020. This audio is auto-generated.

So does Radio Shack still exist? Short answer: Radio Shack proper still lives online, albeit with a slimmer catalog. Meanwhile, about 400 stores bearing the Radio Shack name operate independently of REV, Associated Press reports.