What the Dole Fruit Bowls TV commercial - Quaran-Tensions: Kid Code is about.

The Dole Fruit Bowls TV Spot called "Quaran-Tensions: Kid Code" is a humorous take on the current situation the world is facing due to the COVID-19 pandemic. The commercial features a group of children who have created a secret language called "kid code" to communicate with each other.

The start of the commercial shows a group of children chatting with each other using their made-up language while having Dole Fruit Bowls as snacks. Suddenly, their parents walk in, and the kids switch to speaking English to avoid suspicion. But the parents aren't convinced and suspect the children may be up to something. They start asking questions, but the children reply with nonsensical and unrelated answers that leave the parents more confused than ever.

Throughout the commercial, the children continue to communicate with each other in their "kid code" while the parents remain baffled and unable to understand what the kids are saying. Finally, the commercial ends with the children tucking into their Dole Fruit Bowls while the parents look on, still perplexed.

The Dole Fruit Bowls TV Spot is a lighthearted take on the challenges of quarantine and the boredom that can set in when families are confined to their homes for prolonged periods. The use of "kid code" also highlights the creativity and unconventional thinking that kids often possess, even in challenging situations. Overall, the commercial is a fun reminder to find joy where we can, even in tough times.

Dole Fruit Bowls TV commercial - Quaran-Tensions: Kid Code produced for Dole was first shown on television on August 20, 2020.