Rimmel's company motto is "Get the London Look".

Previously promoting its 'Get The London Look' tagline in advertising campaigns, the brand is now encouraging consumers to 'Live The London Look' instead.

“London is a bad habit one hates to lose.” 18. “London goes beyond any boundary or convention. It contains every wish or word ever spoken, every action or gesture ever made, every harsh or noble statement ever expressed.

mascara [ masculine ] /'rimːel/ trademark. (cosmetico) mascara.

What is a slogan? A slogan is an attention-grabbing statement used to advertise or promote a brand's products and services. These phrases share the company's reason for existing and overall mission to the public. Companies use slogans to tell their consumers what they want them to associate their brand with.

Origins of the Name London The Romans founded the city in AD 43, and it quickly became an important trading and cultural hub. The name Londinium is thought to have derived from the Celtic word “lond” meaning “wild” or “ferocious”, and “dun” meaning “hill”. So, in a way, London has always been a fierce and strong place.

What is London? London is the capital city of the United Kingdom. It is the U.K.'s largest metropolis and its economic, transportation, and cultural centre. London is also among the oldest of the world's great cities, with its history spanning nearly two millennia.

Previously promoting its 'Get The London Look' tagline in advertising campaigns, the brand is now encouraging consumers to 'Live The London Look' instead.

Ulta confirmed to WWD that Rimmel, which is much more popular in Europe than it ever has been in the States, has been discontinued both in stores and online. Rimmel is currently undergoing a relaunch in the United States to appeal to more mass-market consumers.

Slogans are used to convey a message about the product, service or cause that it is representing. It can have a musical tone to it or written as a song. Slogans are often used to capture the attention of the audience it is trying to reach.

63 of the catchiest company slogans ever

What is now called the London Eye originated as an entry submitted by David Marks and Julia Barfield of Marks Barfield Architects in 1993 to a competition, sponsored by The Sunday Times and Great Britain's Architecture Foundation, for a new landmark to commemorate the millennium in London.